Delivery 2022 is the special edition of Merca2.0 dedicated to digital sales and parcel services, which offers relevant content for those stores that provide parcel or related services and will have a large directory of services. It is no secret that the arrival of the pandemic boosted online sales like never before, mainly because consumers were more looking to take care of their own health. According to information published in a recent survey carried out by the consulting firm MARCO, today, more than 60 percent of people make purchases online. On the other hand, the Mexican Association of Online Sales…
Author: Aurora Writes
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The measure has become an interesting case of how complaints about service have been triggered in retail. Retail and brands such as Walmart, key in this industry, play a key role in the market, due to the impact it achieves in sizing challenges in customer service. Given these bets, a tremendously important aspect to consider is the one that has to do with the opportunity that brands like Walmart have to respond to these cases. Walmart is today one of the most powerful brands in the retail market and the size of its business, only in Mexico, crowds the complaints…
The organic feedback that is generated in social networks has become extremely important for brands. Consumers have become extremely active within social networks, which have become the great window to expose all those consumption experiences. Brands and companies often thank consumers for giving them good feedback. The new normality has placed social networks as the great window that consumers have, to expose everything that is related to brands, services, products and in general with all kinds of daily sales experience; For this reason, in recent years, platforms such as Twitter or TikTok have become an essential source of feedback for…
“Two Thumbs Up” is the new feature that Netflix has launched, a kind of simile of “I Love” Facebook. With this new tool, subscribers will be able to “I Love” their favorite content. In the streaming war, Netflix continues at the top with its more than 220 million subscribers. Once again, the platform in Los Gatos, California, Netflix presents a new feature with which it hopes to get to know its subscribers even more. Netflix is, in short, the leading content platform in the streaming marketreaching more than 220 million subscribers since its founding. However, the last few weeks have…
Rappi starts a new pilot project with which it will allow users to make their payments with cryptocurrencies. With this project, Mexico will be the first country where Rappi will test this new payment option. It should be noted that this project has been carried out in conjunction with Bitso and Bitpay. The boom in cryptocurrency payments reaches Rappithe delivery company that is launching a pilot project to allow users to use crypto as a payment system. For a few months, the cryptocurrency boom has not stopped growing, to the point that more and more companies are beginning to join…
Álvaro Rico is one of the most popular personalities in the media market, thanks to the success that Elite has had recently. Elite has become tremendously important in the market, due to the importance of these proprietary stories in streaming. Elite, Álvaro Rico and a photographer denouncing abuse against their work to create content on Instagram is a case that has no waste. The complaint of a photographer against the actor of Elite Alvaro Ricoafter publishing a photograph that he has taken of him on his account Instagramis the latest case of how basic principles are violated in order to…
The “line” is the shortest distance between two points. This basic definition of Geometry summarizes as an aphorism what was intended at the beginning of an Odyssey. How many islands and peninsulas are appearing as obligatory stops and other voluntary ones in an undertaking? One of the richest reading exercises could be to start the story at the end; sometimes, this applies in the formulation or approach of an essay or dissertation. Where does this end of the journey as a first immersion place us? In the fiction genre, some authors practice it recurrently; Hitchcock, for example, prematurely makes the…
The revocation of the mandate sought to encourage legal action and contempt to demonstrate the actions and acceptance of the President of Mexico. AMLO assured during his morning conference today that the voting exercise was a complete success. It is estimated that citizen participation was only 18 percent; however, it presented 90 percent acceptance during the preliminary count. Over the past weekend, the consultation proposed by the Mexican government and headed by President Andrés Manuel López Obrador, The Revocation of Mandate, where, in the words of the highest president of the nation, the exercise invited the country’s citizens in general,…
Chris Rock said he will talk about the Will Smith slap only if he gets paid. He expressed it, as a joke, in one of the stand-up shows he conducted this weekend in the United States. You have to remember that Smith was suspended by the Academy which organizes the Oscars last Friday. The penalty is 10 years. Rock spoke of the subject in the presentation he offered at the Fantasy Springs Resort Casino in Palm Springs. Although it is understood that it was as a joke, because the stand up that he leads is particularly ironic in all the…