Xiaomi wants to thank the users who trusted her when she decided to make the leap from a software company to a hardware company. The company has been selling mobile phones for exactly 10 years more or less successful and wants to return a certain part of their success to certain buyers. Users who bought the Xiaomi first mobile are now receiving a full refund of the price it cost them 10 years ago. On the occasion of the tenth anniversary, Xiaomi tries to thank the customers who trusted the company in its beginnings.
Xiaomi is returning the $ 300 of the Xiaomi M1 launched in 2011
In August 2011 Xiaomi launched the Xiaomi M1, your first smartphone. He did it at a cost of 1999 yuan, about 263 euros or $ 300. The company has indicated that sold 184,000 units of that device and what will refund the total to all users that they still have it at home.
Yes, as you read it: a user who bought the Xiaomi M1 10 years ago and that he still has it, he can talk to the brand to receive the 1999 yuan it cost him. The “bad” news is that Xiaomi will not return the money, but will will give the user a coupon to spend in your online store.
Of course, this only affects Chinese users, as Xiaomi’s first sale was only made in their home country. We have been looking for a Xiaomi M1 in Wallapop without any results. It is quite rare for a western user to have this device in their possession. And if he does, he would have to travel to China in order to redeem the 1999 yuan.
This is a nice gesture on the part of Xiaomi, as it is returning the money to all users who trusted the brand 10 years ago and that, in part, have been participants in its current success.