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TikTok is starting to test adult content with a new platform setup which is currently in its pilot stage.
TikTok is not only the most fashionable platform or social network, but we are also talking about one of the sites most used by content creators, this being one of the most popular professions in recent years.
Now, it is known that In the vast and complex universe of social networks, Facebook is at the forefront with its 2.9 billion registered users globallywhile TikTok it only has a little over a billion; nevertheless, the character of virality that the Chinese platform has gained seems to be the most valuable.
In fact, platform data cloudflare reveal how it is that, over the years, the social network developed by ByteDance has been positioning itself in such a way that today we are talking about one of the most popular sites on the internet and, above all, the one that registered the most visits in 2021.
With all these data, it is clear that, According to some specialists, the growth of TikTok will not stop until at least 2025hoping, for the time being, to overtake Instagram, owned by Meta and one of its main rivals.
TikTok starts testing adult content
That is why it is no longer surprising that the platform continues to be updated in order to offer greater possibilities and a different experience to its users and content creators.
Now, as a way to expand, TikTok is starting to test a new setting focused on its adult content creators.
The idea is that creators have the opportunity to restrict their live broadcasts to people over 18 years of age; however, this is currently only in its testing phase and for some carefully selected users.
In partnership with product intelligence company Watchful.ai, users will be able to place the label “adult themes”, this as a measure to protect the experience of minors.
It should be noted that currently TikTok does not allow the generation of sexual or violent content; However, with this new configuration, the idea of the Chinese social network is to provide greater protection, as mentioned a few weeks ago, both to adolescents and even to infants.
On the other hand, this initiative will offer greater personalization and a greater opportunity for those creators who make content about war conflicts, politics, sexual ideologies or topics that, in some way, could harm the experience of minors.
Instagram also has its own proposal
The issue of minors attached to social networks is one of the most worrying for the companies themselves.
According to what has been revealed, Instagram plans to use Artificial Intelligence to know personal data of Internet userssuch as his age, to mention an example.
The social network is known to force users to enter their date of birth once they register on the platform; However, for years it has been detected that there are those who do not report their real age, which is why Instagram will use technology to avoid it.
The idea of this initiative is not to allow users under 13 years of age to have access to the platform.because the relationship of infants with social networks has caused severe emotional damage.
Let us recall the case of a publication of The Wall Street Journal warning that Facebook “is aware” of the damage that Instagram has caused to the mental health of minor users of age, because the platform’s algorithm tends to show “the best” of people.
And it is that another fact to highlight is that, currently, according to the data of the Digital 2022 report, users spend around six hours and 54 minutes connected to social networkseither by means of a computer, a smartphone or any other device.
The boom in social networks has meant that, today, it is even easier to access them without a minimum requirement (anyone can create a profile), which is why, for some time now, they have been working on various strategies to protect adolescents and infants.