The For You section of Twitter, which shows recommended content, even from people the user doesn’t follow, won’t just show posts from accounts that have paid for a Blue subscription, after all. After the wave of complaints from users, Elon Musk has backtracked and now ensures that the accounts that a person follows will also appear in this area.
“I forgot to mention that the accounts you follow directly will also be in For You, since you explicitly requested them”, the tycoon has stated hours after noting that, as of April 15, “only verified accounts will be eligible to be in the recommendations for you”.
This new change, yes, only applies to the accounts that a person follows. That is, the publications of users who are not verified by not paying a subscription to Twitter Blue, will have less reach in their tweets. Mainly, because they won’t appear in the feeds of people who don’t follow you.
Musk already said in a tweet that this limitation it was the only way to “address control of advanced AI bot swarms.” The tycoon, owner of Twitter since October 2022, however, has spent months looking for a way to make the social network profitable. Twitter will also make it so only users with a Blue subscription can vote in polls. In addition, it will remove old verifications — the ones that Twitter gave out before Musk bought the company. Unless, of course, they pay the 8 dollars a month that the subscription costs.
In any case, both limitations are likely to help Twitter fight the battle against bots and SPAM on the platform. Twitter, in fact, must also confirm the identity of the account.
Twitter costs less than half of what Elon Musk paid
All these changes, moreover, come after Elon Musk will report internally that Twitter costs less than half of the $44 billion it paid to acquire the company. The company, specifically, It is valued at about $20 billion.as confirmed by the tycoon after announcing a new stock compensation program to his employees.
One of the reasons Twitter is now less than half its price is because of the huge loss of advertisers the company experienced after it bought the mogul. Musk, even so, is optimistic and He believes that, in the future, the social network could be worth 250 billion dollars. The executive has also taken important measures to save costs. Among them, the dismissal of thousands of employees or the decision not to pay the rent of some of his offices.