Through a dish of modern French cuisine, a content creator has managed to attract the attention of thousands of users.
Currently there are more than 60 thousand bakeries and pastry shops in Mexico.
Various brands have found a good marketing strategy in art.
An appetizer maker has accidentally made a “dessert tribute to Van Gogh“, drawing the attention of potential customers.
Today there is a wide variety of businesses that are dedicated to food preparation; however, those who do exclusively to the bakery and cake shop They have managed to make an important place in the hearts of consumers, since these can be eaten on a daily basis or on very special occasions.
To take into account the importance of these businesses and brands of all sizes that they have in the Mexican market, it would be worth recalling the words of Carlos Otegui, president of the National Chamber of the Bakery Industry (Canainpa), who mentions that there are currently more than 60 thousand bakeries in Mexicowhere 92.1 percent of them make bread and cakes, while 7.4 percent make cookies and pasta.
This sector is dominated by high caliber brands such as El Globo, La Esperanza, Odette Cuisine, Capriccio patisseries, among endless opportunities to explore; however, these products can be made by some “small” businesses, where their value-added offer comes into play when winning over potential customers and thus standing out in the highly competitive market.
The entremet is a particular dessert product of modern French cuisine, which seeks to offer a delight to the palate through a balance of proportions, textures and attractive flavors, without leaving behind the aesthetics in its cuts and exteriors, being a complicated product to be made in the hands of the least trained .
On this occasion, a content creator dedicated to showing the entremets that he makes for his business in Costa Rica, has shown the process of making a dessert more on his account, where he mentions that he was “playing” with the icing, but that he was not liking the result; however, it seems that he managed to make a small homage to Van Gogh unexpectedly.
@undecimo_entremets Reply to @iamrobsoto open mind to possibilities always 🧐👌🏻🙏🏻😘#fyp #costarica🇨🇷 #cake shop #food #desert #moussecake #pastry #colorful #entertainment #cakedecorating #caketok #chocolate #mirrorglaze ♬ LOVELIFE – Benny Benassi & Jeremih
East dessert by Van Gogh, which is an art form, generated endless positive reviews, as users made comments such as “the starry night”, “it was beautiful!, without thinking you made a tribute to our great Vincent Van Gogh“”, “how much does one of them usually cost?”, “it is one of the most perfect and artistic, the starry night”, among other comments that managed to attract its well-deserved clientele.
Although it is known that only a small percentage of people can reach “live from art“, large brands have been attracted to integrate this type of talent within their marketing strategies, creating all kinds of eye-catching and high-value products with different techniques that end up effectively attracting the attention of consumers, demonstrating a high level of effectiveness to launch special editions.
We find an example of this with that Stormtrooper that impacted Star Wars fans by showing an aesthetic of huichol art Mexican, thus attaching millions of interactions to the video shown; however, big brands, such as Adidas with its Forum sneakers impregnated with Talavera artalso found in art an attractive marketing proposal to draw the attention of consumers.
Consumers have shown a particular weakness for art, a fact that can be considerably exploited by brands.
Now read:
Oxxo branch becomes a club by accident and attracts customers
Christmas in June? Galerias Insurgentes begins decoration
They give a “complaint” to an employee of La Casa de Toño and viralize their reaction