At Decentraland, avatar clothing – known as’ wearables – can be bought and sold through the blockchain in the form of a crypto asset called a non-fungible token (NFT). The popularity of NFTs skyrocketed earlier this year, as speculators and crypto enthusiasts flocked to buy this new type of asset that enables online-only ownership of items such as digital art, trading cards. and lands in online worlds.
The crypto asset niche is also catching the attention of some of the world’s biggest fashion companies, eager to partner with a new generation of gamers, although most of their forays so far are marketing.
Louis Vuitton, owned by LVMH, released a metaverse game in which players can collect NFTs. Burberry has created branded NFT accessories for Blankos Block Party, a game owned by Mythical Games. Gucci has sold non-NFT clothing for avatars within the Roblox game.
“Your avatar represents you,” says Imani McEwan, a Miami-based fashion model and NFT enthusiast. “Basically what you wear is what makes you who you are.”
McEwan estimates that between $ 15,000 and $ 16,000 has been spent on 70 NFT garments since January, using the profits from cryptocurrency investments. His first purchase was a bitcoin-themed sweater and he recently bought a black beret designed by his friend.
This technology is capable of converting wastewater into drinking water