Although the launch was scheduled for July 6, Instagram decided to take advantage of the great interest in its new social network and brought forward the availability of Threads. Yes, Mark Zuckerberg’s Twitter rival is now available for download. Of course, not in the whole world.
A few hours ago it was learned that, due to the strict regulations of the European Union, Threads will take longer to reach the countries of the bloc. According to a report from The Independent, the new platform does not comply with privacy protective laws. However, we sense that the company is working to resolve it as soon as possible.
If you read us outside of Europe, you can download Threads from the app store wave Play Storedepending on whether your device is iOS or Android.
“Express yourself better with Threads, the text-based conversation app on Instagram Threads is the place where communities come together for various discussions, from the topics that interest you today to those that will be trending in the future. Whatever your interest, you can Follow your favorite creators and connect directly with them and other like-minded people, or build a loyal fan base of your own to share your ideas, opinions, and creativity with the world.”
Rarely had there been so much interest in a new social network. Even less in one from Meta, whose platforms have been surrounded by all kinds of scandals, especially privacy.
Threads becomes an internet sensation
Why is there such a furore around Threads? Undoubtedly, for the Steady Twitter Sink. Since Elon Musk acquired ownership of it, he has lost his way. The controversial decisions of the tycoon are harming the user experience and users are now looking for microblogging alternatives.
Although there are already options like Mastodon and Bluesky —created by Jack Dorsey, founder and former director of Twitter—, the reality is that none have managed to take off enough. With Threads, perhaps, the panorama will be different, since it is backed by a technological giant. Meta, furthermore, is willing to do whatever it takes to get her slice of the pie —or take it all, if possible.
Those led by Mark Zuckerberg smelled blood. They saw that Twitter is surrounded by problems and took advantage of this delicate situation to launch Threads much sooner than we expected.
In order to capture the public’s attention, Threads kept things simple. we are before a true clone of Twitter.
Users can create their account —linked to Instagram— and start following their friends, famous people, and companies of interest. It is also possible to limit the visibility of your publications, comment on those of others or share content to multiply its diffusion. Come on, the most basic of Twitter is there. This, of course, will make it easier for people to quickly familiarize themselves with and adapt to the platform.
Will it have the success that many predict? It is difficult to bet at this time. Especially in a time of such changing trends on the internet. You can be sure that, in its first days of availability, it will be a boombut no one guarantees that this popularity will continue to grow.
What is clear is that Meta is knowing how to take advantage of the times. Currently, she has the financial muscle to take a chance on a social network that, if it fails, will not cause too much damage to her coffers. And, on the other hand, she is the Twitter Decline. Elon Musk’s company shows no signs of improvement, much less resistance to, possibly, the most serious competitor it has had in its history.