Mexico is currently in the midst of developing road infrastructure that will allow better and efficient movement at the national level and access to all types of borders (air, sea and land). It is evident that as a developing country it faces extremely immense challenges in road development: safety, high cost of highways, very poorly competitive and poorly standardized market prices, the lack of digital culture and favorable credit policies for transporters, among others.
The lack of disciplinary labor structure in the environment and the lack of standardization are some of the most striking and necessary aspects to work on to achieve the desired level of service required.
It is known that the means of transportation lacks organization and standardization, this gives the impression that each businessman in the field does his job in the way he understands it best, but the reality is that every day it is more necessary to use logistics and this is where where technology is intertwined.
It is estimated that by the end of 2024, Mexico will have between 10 and 15 technological platforms that will help organize logistics, generating an investment in technology and improvement resources of close to 500 million dollars. Some of the players are DHL (DIGIHAUL) and UBER FREIGHT, each with their platform projects.
In this way there will be alternatives for users that allow them to choose the best service bidder in favor of a technological culture and fair prices. But this is only part and the beginning of what in my opinion will be the new era of logistics for Mexico and the world.
What do these platforms need to offer in logistics?
1. Generate accurate telemetry that through the data obtained it can generate more efficient routes and information in real time, for better decision making.
2. Tools that generate efficiencies to optimize and interact with administrative and operational resources, these translate into dividends for both parties (transporters and load generators).
3. Open system for the creation of KPIs and suggest the optimal ones, based on data intelligence.
4. Measurement of the performance of each unit and its collaboratorsgenerating precise information that allows controlling driving hours.
5. Visibility and friendly environment for the use of each user.
These are just some of the points to take into account, highlighting, without a doubt, the human factorwhich determines the true functioning of logistics and which, by its performance, defines whether a service is good or bad.
How can we not think about investing in logistics if, according to data from the World Bank and ANTP (National Association of Private Transport), this area represents approximately between 8 and 10% of the National GDP, according to figures between 2018 and 2022.