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The unique experience that is generated in politics with a concept like PRIKids realizes how important innovation should be.
As PRIKids We have seen things like “Monreality”.
Communication is in a definitive moment where brands are getting more and more involved with the political consumer.
PRIKids goes on the market and the new strategy of marketing This party’s digital display shows the challenge that exists in the political market, where increasingly daring strategies are put to the test and the PRI is proof of this.
But what about internationally with creativity and politics? Guadalupe Morenoanalyst of Statista recognizes which are the institutions that work with creativity aimed at politics as “the Institution Brookingsbased in Washington, was the think tank most influential in the world in 2018, followed by the French Institute of International Relations and the Fund carnegie for International Peace. Within Spain, the International Information and Documentation Center in Barcelona (CIDOB) stands out, at number 37 on the list, and the Elcano Royal Institute, at 48, as stated in the study ‘2018 Global Go To Think Tank Index Report‘ posted last week.
“PRIKids”
PRIKids is the PRI’s latest bet to conquer the market and in this unexpected bet, the famous political organization launched a kind of program to add children belonging to the alpha generation, to the political group.
In a video revealed by the verified account of Chumel Torres (@ChumelTorres, Twitter) we see a group of children wearing green caps and vests, as well as a backpack with these design elements.
Within the video we see how this group of children dress up and attend an event to present the new PRI affiliation strategy in Jalisco.
The occurrence is striking because it is a political marketing strategy aimed at the alpha generation, which, although it has generated interest in consumption, has not been the case in politics, so it will be important to see the principles of this campaign, to avoid corrupting the law by adding minors in political affiliation and not in democratic culture, two totally different concepts.
“We deserve fucking extinction. Already. Turn everything off. Let’s go to hell”, wrote Chumel Torres about this consideration that the PRI now has with minors.
After making the video known, the comments did not wait and verified users such as fher, recognized that it was about “just like gender ideology, indoctrination of children. Logically, children do not know what prianism is, if they knew they would vomit.
Betting on the alpha generation in politics is an interesting case of how political organizations are resorting to increasingly sophisticated political marketing strategies in order to stay in this market.
A case that we recently reported is that of Ricardo Monreal, who launched a reality show about his life as an internal candidateor, to be the one chosen by Morena to compete for the Presidency after the departure of Andres Manuel Lopez Obrador of said charge.
“The team came up with a reality show, you’ll see how fun, greetings,” Monreal explained about the project in which we see his wife “Marichuy” and his daughter “Caty”
“In this reality show They will be able to see a lot of fun, because if there is something we do, it is have fun. Although you may not believe it, my dad is very funny, sometimes unintentionally, but he is very funny, ”explained the daughter of the Morenista.
With these interesting cases only one element is demonstrated and it is the increasingly bold proof of resources of marketing political, to escalate interest before citizens and voters.
We deserve fucking extinction. Already. Turn everything off. Let’s go to hell. pic.twitter.com/iYj1Qpjm25
— Chumel Torres (@ChumelTorres) June 13, 2023
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