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The Metaverse has become a universe of possibilities for Mexican entrepreneurs as well.
Knowledge about this new ecosystem is still quite scarce and confusing.
It is believed that by 2030, property values in the Metaverse could increase fivefold.
The Metaverse is considered by many to be a fertile area of exploration that can take established businesses and companies to new horizons, and some Mexican entrepreneurs have already taken an interest in it.
Despite this fact, it is known that only 13 percent of Mexican entrepreneurs have knowledge about the Metaverse, about the different ecosystems and how to take advantage of its momentum for their own businesses.
Metaverse; 87 percent of Mexican entrepreneurs do not understand
A study by the School of Digital Business and Technology ISDIpoints out that entrepreneurs in Mexico, approximately between 30 and 40 years of age, are the range of people who find in the Metaverse a world of opportunities still with much to explore.
The study places the Metaverse as a universe parallel to the physical world, although it has sometimes been defined as a virtual space that is configured by its own ecosystem. In it, people can interact in the same way that they do in the real, tangible world.
The growth of metaverse For many, it responds to an interest in exploring and it is even believed that it is destined to become one of the most profitable experiences in the world, exploiting by 2030 a value five times greater than what it represents now in 2022.
This phenomenon has managed to attract the attention of new generations and young adults, since 56 percent of those surveyed in this study reveal that, for them, the Metaverse will be the future of virtual experiences, in the style of science movies. fiction like Ready Player One.
Despite this, only 3 out of 10 interviewees commented that they knew a lot about this new ecosystem of possibilities, while the rest indicated that they were not very sure.
Alberto Arroyo, CEO of Nacion30 and a specialist in topics related to the Metaverse and digital assets, points out that the Metaverse is an opportunity to learn about new ecosystems and understand new ways of understanding concepts such as private property, money, and even art:
“The Metaverse allows us to delegate trusted functions to code that previously fell to humans. For the first time in history, we can organize ourselves without the need to trust each other.” This changes everything. It is without a doubt the greatest revolution in the history of mankind. An exponential leap in the way we interact and how we organize ourselves. Not only have the rules of the game changed, but it’s a totally different board.”
The possibility of creating businesses in this new world for startup It is a unique and unrepeatable opportunity. However, close to 53 percent of these entrepreneurs in Mexico still have no idea how they could leverage the Metaverse to make an impact with their brand.
However, although this confusion is understandable because the environment is still laying the groundwork and developing its concepts, many experts believe that there is no better time to enter this space.
Importance of entrepreneurial culture in Mexico
The entrepreneurial culture has managed to mark a milestone for current generations. A study on the demographics of business made by him Inegi points out that there are about 4.4 million micro, small and medium-sized companies. The same dependence reveals that they generate an economic value comparable to 19.3 percent of that figure of the country’s GDP. In short, 26 out of every 100 pesos are generated by informal business initiatives. For this reason, this sector has proven to be as important as the formal sector.
And that is how the study of Association of Entrepreneurs of Mexico (ASEM) in the latest Radiography of Entrepreneurship in Mexico 2020 mentions that the majority of people who start a business are young people between the 26 and 35 years old, including 35 percent of the total amount; they are followed by the adults among the 35 and 45 years, with 31 percent.
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