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MEXICO
makesense Mexico evolved into makesense americas. makesense Mexico, the international innovation agency whose objective is to design programs with social and environmental impact, by promoting collaborations between committed citizens, passionate entrepreneurs and cutting-edge organizations grew and innovated like never before during 2022 by evolving to makesense americas and executing more than 42 innovation projects socio-environmental in 22 countries throughout the region. In addition to designing and facilitating innovation projects with more than 30 allies in all sectors, generating a collective impact to achieve the Sustainable Development Goals by 2030. Likewise, they broke the barrier of one million dollars operated in just one year, holding workshops projects, training, community programs, volunteering, internal innovation processes and impact events, in which every penny was invested in generating projects with a positive socio-environmental impact in America. “At makesense we help the main organizations in the region to increase their positive impact and strengthen their role in the socio-environmental innovation sector. This year we impacted the lives of more than 600 employees, something that makes us feel totally proud and committed so that in 2023 there will be many more,” said Diego Reyeros, Co-founder of makesense americas. Some of the projects that were carried out throughout 2022 are: Programs that have the purpose of mobilizing a community of innovative citizens who are protagonists solving socio-environmental challenges throughout the region, in which impact was achieved with more than 3,040 citizens. An example of this was: (Re)activation: employment and entrepreneurship in partnership with Fomento Social Citibanamex, in which 1,063 people from vulnerable groups were trained (37% women in disadvantaged conditions, 39% young people, 7% migrants, 17% who are considered as “Other”) in the development of skills for employment and entrepreneurship in order to reduce their professional and economic uncertainty and promote sustainable post-pandemic economic reactivation. In addition, 66 ventures were created or strengthened during the program, of which five were selected to accelerate in a program to promote entrepreneurs. Regarding entrepreneurs, makesense americas contributed to potentiate the impact of their project with tools, methodologies and resources with more than 400 entrepreneurs. As the case of G9 Impulse Program in alliance with Veolia, KPMG, Aeroméxico and 10 other impact allies, which in its ninth generation accelerated the growth of 9 socio-environmental ventures, linked to a network of mentors and allies to find financing, solve obstacles and/or disseminate it to your project. They also provided dynamic and personalized support to entrepreneurs who serve one or more of the seven axes of sustainable cities (urban water, mobility and urban design, clean energy, reactivation, sustainable food and responsible consumption and social fabric) through the ideal combination of financing, mentoring, consulting, workshops, public events, training and meetings with key players in the ecosystem to consolidate, strengthen and scale your project. This is how makesense continues to advance in achieving its impact goals and this 2023 will not be left behind. “The expansion of makesense to all of America will allow us to broaden the collective transformation, be resilient, mobilize massively, activate creativity and thus build the world we want for ourselves and future generations,” says Kenza Zouaoui, co-founder of makesense americas.
Santander stands out in the Dow Jones Sustainability Index 2022. Santander Bank Mexico It is the best positioned bank in the country within the Dow Jones Sustainability Index MILA Pacific Alliance 2022, which measures the performance of issuers in the Chilean, Colombian, Mexican and Peruvian markets chosen according to ESG criteria. In total, 68 companies from the Latin American region, 24 of them Mexican, form part of this indicator, which include different lines of business, where Santander stood out as the best bank in Mexico in the 2022 evaluation. “At Santander México, the commitment of Carrying out our financial activity in balance with the community and betting on the future is central to our strategy. We are not only acting as a company guided by ESG criteria, but we also help our clients in the adoption of these criteria for the benefit of the community. Being the best-positioned bank in the Dow Jones Sustainability Index MILA Pacific Alliance 2022 deepens our commitment and is a clear indication that we are on the right path,” said Rodrigo Brand, Deputy Director General of Studies, Strategy and Public Affairs of Santander México. from Lara. For three years Santander México has been part of this index that measures the economic, environmental and social performance of companies listed on the local stock market. The Dow Jones Sustainability Index MILA Pacific Alliance is a relevant indicator due to its methodology that helps to find the best in class, and establishes a score that allows comparing the best ESG practices among publicly traded companies.
América Móvil celebrates issuance of 24 million pesos on the BMV. Mobile America (AMX), a company in the telecommunications sector, raised 24 billion pesos through an issuance of bonds with a sustainable label on the Mexican Stock Exchange (BMV), being the largest placement in the history of bonds labeled in the Mexican stock market. “We are very proud to close the year with the issuance of América Móvil on the Mexican Stock Exchange, this issuance reflects that thematic financing in the market is being taken advantage of by companies. At the BMV, we are committed to continue reducing the environmental impact, and that is why we are satisfied with this operation,” he said. Marcos Martínez, Chairman of the Board of Directors of Grupo BMVduring the celebration on the Trading Floor of the Stock Market Center. The company is a leader in integrated telecommunications services in Latin America. It is also the largest worldwide in terms of mobile subscribers excluding markets in China and India. It has a presence in 23 countries in Latin America, Central and Eastern Europe. The issuance resources will be used to finance projects with environmental benefits, through green and social projects that meet the criteria defined in the Sustainable Financing Framework, such as investments in infrastructure equipment that generates renewable energy, equipment modernization and network technology, and investments aimed at accelerating the deployment of the mobile network in areas at risk of digital exclusion, among others. “These first América Móvil instruments have been very important, because it is the culmination of a process that has been underway for some years now with the idea of reaffirming and strengthening all activity in sustainable issues with the idea of contributing to a better world,” he said. Carlos García Moreno Elizondo, Director of Finance of América Móvil. The placement intermediaries were Casa de Bolsa BBVA México, Casa de Bolsa Santander and Scotia Inverlat Casa de Bolsa. The structuring agent was Casa de Bolsa Santander. The BMV Group is developing, together with the issuers, ESG products for sustainable financing and in the accompaniment of companies. As an example of this, the BMV Group has recently participated in the launch of the “Carbon Neutrality Guide”, so that broadcasters and companies in the country can measure and reduce their carbon emissions.
Wunderman Thompson revives the Christmas spirit. When we talk about Christmas, the typical gifts of the season always come to mind, such as socks, scarves or hats, but without a doubt, the most famous and popular of them is the ugly sweaterbut why give away something ugly if this season is the most beautiful of the year? For this reason, at Wunderman Thompson they undertook the task of creating something unique to give their clients, something that would bring back the Christmas spirit and remind them of what Beautiful What are these dates? So we created the “most beautiful gift ever made”, but not everyone can see it as it is exclusive to our clients. If someone wants to find out what this beautiful gift looks like, they just have to keep an eye on the #BeautifulSweaterWT in case any of our awesome customers decide to share it.
SPAIN
Huawei joins forces to grant talent. The collaboration between Huawei and Fundación Universidad-Empresa has resulted in the program “The Future of ICT Scholarship” with which help will be granted to 50 female students to demonstrate their talent and learn in the STEM field. The initiative also seeks to encourage the female presence in the industry’s base disciplines and improve social representation. For this reason, Huawei will give scholarships of 5 thousand euros each to 50 girls from different disciplines; 10 grants will be awarded to high school students, 10 to women studying professional training and the remaining 30 scholarships will be distributed among university, master’s or doctoral students. A jury made up of representatives of various Spanish institutions will select the lucky ones. Students who want to apply for one of the 50 scholarships must present their formal application on the web www.elfuturodelastic.com/atrevete/ before February 18, 2023 and attach a series of documents and requirements: study certificate, language certificate, motivation letter or a brief video explanation answering a series of questions.