In Mexico, around 98.6 million people have access to the internet, according to We Are Social, Hootsuite and Datareportal.
EDEM relies on these figures to empower people who want to offer real and successful content for their audience.
The EDEM has a Diploma on content-marketingtaught by the best experts in marketing, advertising and media training.
The School of Marketing (EDM), from Grupo de Comunicación Kätedra, will teach an intensive Diploma of 15 classes on-line in which You will learn to monetize your content on social networks, in addition to growing your community with a real and successful content strategy for your audience..
In just 8 weeks and in 2 days a week, the student will learn to develop a successful presence in social networks, grow their audience, create a digital content strategy, monetize the audience through content and manage platforms to develop content.
It is estimated that in Mexico around 98.6 million people have internet access and it is forecast to increase to 118.2 million Mexicans by 2026, according to Statista. On the other hand, so far this year, the number of users worldwide who access the internet reached 4.95 billion peoplethat is, 62.5 percent of the world population.
For this reason, it is important to know what the content-marketing and how it can be applied in networks to grow the community successfully. It is important to mention that in January of this year it was reported that Facebook is the network most used by Mexicans with 93 percent; while globally, around 3 million people frequently use social mediaaccording to We Are Social, Hootsuite and Datareportal.
Content Marketing at EDEM
The Diploma will take place by classes on-linewhere students can interact with teachers and program participants. The experts that EDEM has are: Alberto Carreón, CEO AXISKG; Paulina Casso, CEO of HYVE; Carlos Tapia, Chief Officer KTBO, and Laura Paz, Head Of Digital Content FCB Mexico.
The selected experts They will work on an agenda that includes branches such as: Strategic planning, Audience in social networks, storytelling to engage your customers, Marketing to influencers and video marketing.
The student once enrolled, will get access to Google classroom, On this platform you can download the materials for each module, readings, homework, grades and exams.
The School of Marketing (EDEM) is a benchmark in the area of marketing, advertising and media. It offers continuing education to people linked to this specialty: publicists, directors of marketingcreatives, bloggersentrepreneurs, teachers, brand managersmarketers, influencers and communicators who want to learn about trends in marketing. This institution focuses on strengthening your professional development, so that you can aspire to better jobs.
Do not miss this opportunity, this Diploma will provide you with the best tools and steps to promote your project, business, product or brand. In addition, at the end of the program you will receive recognition for your participation and a certificate with curricular value from the School of Marketing. (EDEM), one of the leading specialized institutions in Latin America, with more than 10,000 professionals trained in marketing.
Start of classes on-line the next October 27thdon’t stay out.
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