The Mexican multinational continues to win… And without ‘Bimbo bear’
According to the most recent bimbo quarterly report , its sales rose 18% to 96,434 million pesos, from April to June. A level never seen before for this period of the company’s history. Sales volume growth was observed in all regions where the company operates and exceeds analyst estimates.
In the second quarter, Bimbo raised the prices of some product categories –sweet pastries and box bread with some added value– and maintained the price of white bread. The latter, because in May the bakery promised to cooperate with the federal government to contain the prices of some of the products as part of a series of measures to contain inflation in the basic basket.
The prices of cakes, cupcakes and packaged sweet bread accumulate an annual inflation of 17.9% in the first half of July, according to figures from the National Institute of Statistics and Geography (Inegi). Despite this, the demand does not stop.
Bimbo doubled its earnings in the April-June period. We are applying levers to offset rising inflation, including revenue growth management strategies, category and product mix, pricing strategy, productivity initiatives, and will continue to proactively seek restructuring opportunities. the report Diego Gaxiola, global director of Administration and Finance of the company.
Inflation skyrockets, just like Coca-Cola sales
Coca-Cola FEMSA (Mexico) increased its sales 16% to 57,311 million pesos during the second quarter of the year.