Data from the National Institute of Statistics and Geography (INEGI), around 1.2 million women did not celebrate their XV Years in 2020.
Currently, around the world there are about five billion Internet users.
The platforms of streaming music are those that currently dominate the market and consumer habits.
Hired to liven up a XV-year party, a DJ saw his set interrupted during the quinceañera waltz thanks to advertising that appeared suddenly, which is why he was criticized for allegedly not paying the subscription to his platform.
In Mexico, as in other parts of the world, it is customary for women to celebrate their first 15 years with a big party; they perform various dances accompanied by “chambelanes”; However, the Covid-19 pandemic had an impact on a large number of canceled festivities.
In accordance with data from the National Institute of Statistics and Geography (INEGI), around 1.2 million women were born in 2005, who, in 2020, would celebrate their fifteenth birthday; however, in a context in which the return to “normality” is a fact, this type of celebration is carried out as it happened before.
On the other hand, today we live in an era in which social networks play an important role in the consumption habits of Internet users, being spaces where various initiatives are made known.
Let us not forget that, in this context, we are talking about a time when there are close to five billion users connected to the Internet, who, on average, spend up to seven hours a day browsing the web and social networks, according to data from DataReportal.
And it is thanks to this boom that today we can learn about various stories that, in the end, manage to go viral and transcend on the digital stage.
DJ does not pay subscription and advertising interrupts quinceañera waltz
We live in a moment in history in which music streaming platforms dominate the market, with Spotify being the most important music platform. At least, this is what the more than 450 million subscribers it has so far, according to data from the company itselfwell above its competition, Apple Music (with more than 79 million subscribers) and YouTube Music (with more than 50 million registered users).
Of course, each platform has its own subscription plans, providing various benefits for users.
Now, on TikTok, a DJ hired to entertain a fifteen-year-old party has gone viral after a commercial appeared in the middle of the fifteen-year-old waltz, interrupting the party’s dance.
@peladolichy
One thing is certain: social networks are a great space for interaction and communication, especially those that, like TikTok, YouTube, Snapchat or Instagram, have a highly powerful video platform.
In fact, the preference of users, today, is focused on short video social networks, with the Chinese platform being the one that has positioned itself the most in the digital section and in the universe of young people, as pointed out by Backlinko.
And it is that, in reality, we are immersed in a context of viralization, to a large extent, as a cause of the rise of social networks, where all kinds of real-life events take on meaning and relevance, although there are those who work in the content creation for all kinds of audiences and audiences