The successful marketplace de Coppel, for example, is one of the most dynamic in the sector, not only because of its extensive catalog of products, but also because it is available in an omnichannel scheme: today, any of its 13 million active customers can choose the channel and the moment for which you want to be served through coppel.com, the mobile application, chat, WhatsApp and by telephone 8002207735. The essence of all these commercial arms is in the Digital Campus where technological development is also carried out for Coppel stores. Mexico and South America, as well as for Afore and BanCoppel.
For the construction of this space, the architect responsible for the project was invited to coexist with the IT areas to understand the true creative needs of the talent it would house. They included visits to innovation centers, such as Silicon Valley or MIT.
Hence, the main hallway of the property is inspired by the main avenue of Silicon Valley. In this case, amphitheaters, meeting spaces, cafes, forums, museographic areas, interior gardens and a wide range of spaces with blackboards that encourage and motivate creative processes were located. The design is designed to make it easier for employees to be 100% digital and has two dining rooms.