Not even two weeks have passed since the formal launch of the iPhone 14Plus, which went on sale on October 7, but things are not looking good for the new member of the Apple mobile family. As reported Informationthose from Cupertino they already stopped the production of the devicewaiting to reassess your claim.
The aforementioned medium indicates that the Californian firm asked at least one Chinese manufacturer to “stop immediately” the production of the iPhone 14 Plus. Apple’s intention is to analyze how public orders for this model are evolving and, from there, define the next steps of its supply strategy.
The drastic decision not only affects the firms that are responsible for the final assembly of the smartphone, but also other intermediate members of the production line. The report indicates that two suppliers that are responsible for assembling modules with components from different manufacturers, They have reduced their tasks linked to the iPhone 14 Plus by 70 and 90%respectively.
The striking thing about this situation is that, despite the weak debut of the new model, Apple would not hesitate to go ahead with future plans for the Plus versions. At least for now. In fact, Information mentions that those directed by Tim Cook They would already be working on planning an iPhone 15 Plus. Although it should not be taken as something written in stone, if we consider that it is practically a year away from its launch.
The iPhone 14 Plus has started on the wrong foot
Apple’s decision to stop production of the iPhone 14 Plus is not too surprising, considering that during the pre-sale period, in the weeks before its arrival on the market, it already showed signs of weak interest from the public. The renowned analyst Ming-Chi Kuo even published that the reserves of the aforementioned model and the standard iPhone 14 they were worse than those of the iPhone 13 mini and the third generation iPhone SE in their respective releases.
A very striking situation, without a doubt, since the iPhone 14 Plus was seen as a more than attractive option for users. Mainly, for those who wanted an iPhone with a larger screen without falling into the Pro Max version. In addition, its outstanding camera and great autonomy – the best of any iPhone in history, according to Apple – seemed to complete a winning combination.
However, specialists believe that The big problem with the iPhone 14 Plus is its price. Especially in the United States. Let’s not forget that it starts at $899 there; that is, just $100 less than the iPhone 14 Pro ($999), and just $200 cheaper than a Pro Max, which starts at $1,099 and offers the same screen size, but much better camera, screen, and camera features. processor.
In other countries, the price difference is a little more noticeable. In Spain, for example, an iPhone 14 Plus is sold from €1,159, while the Pro Max is available from €1,469.
We will have to see how the story continues. For now, the debut of the newest model in the Apple mobile catalog has not been kind. We will be attentive to the news that may arise in this regard.