Despite the fact that inflation has eased slightly, some supermarkets continue to come to the rescue of their buyers who are most in distress with discounts and offers to lighten the effort of their pockets.
One of the last cases to join the discount policies anti-inflationary is that of Ahorramas, which has announced the start of the campaign ‘We lower prices on more than 700 products’.
According to the supermarket chain, this Campaign It will be implemented in 278 of its stores in Madrid and Castilla-La Mancha, and will also be available for online purchases.
The campaign includes both fresh and packaged products, with references of great consumption, as specified by the chain. “This action that starts today and that will accompany us on a regular basis, replacing the offers that we had already been doing weekly.”
As detailed from the company, the campaign has been designed looking for a vintage image with which the company has wanted to take advantage of to evoke its own beginnings.
Likewise, the chain insists that it continues to work to offer its customers the best deals. Until the end of the campaign (no date has been specified), it will have store signage, public address systems, radio spots and messages on social networks.
The posters of the Ahorramas campaign
To see in detail what this action consists of, the list of products with the discounts in force at all times can be consulted in its brochure, since this campaign will replace discounts regularly carried out by the company every week.
first discounts
Among the first products to drop in price (until May 24) are fresh proposals such as salad tomatoes at 1.89 euros per kilo (with a 27% discount), kiwis at 1.99 (-28%), iceberg lettuce at 0.79 (-43%) and 2 kilos of chicken at 4.99 per kilo ( -fifteen%).
But the discounts go further with sales on products such as Fontaneda Digestive Biscuits at 2.80 euros (-25%), Kellogg’s Corn Flakes at 1.99 (-33%), extra virgin olive oil Hojiblanca 3-liter carafe at 17.97 per carafe (-31%), SOS rice at 2.95 euros per kilo (-14% and Mahou 0.0 toasted beer at 7.20 euros per pack (-21%).
With this decision, the Madrid chain of supermarkets joins the discount policy of other supermarketssuch as Mercadona, Carrefour, Eroski and Alcampo.
Mahou 5 Estrellas Special Golden Lager Beer, 5 Star Flavor, Pack of 24 Cans x 25 cl, 5.5% Alcohol Volume
However, the good news for consumers is that rising food prices has moderatedalthough inflation has continued to rise in April to 4.1%.
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