Do you take advantage of artificial intelligence for your business?
As the years go by, technology continues to advance by leaps and bounds and this gives way to increasingly refined tools that have great power to revolutionize important areas such as health, as well as transform everyday processes thanks to the fact that these types of developments are have been made available to the public.
One of those technological advances that has had the most popularity in recent years is Artificial Intelligence, and thanks to tools like ChatGPT we have been able to see and measure the great potential it has, as well as its diversity of applications, with business activity being a from which they have benefited.
What is artificial intelligence?
Until a few years ago, computers “thinking” like humans was a topic only seen in science fiction movies; However, currently this scenario is no longer so distant (with its due distances), since this type of learning is precisely the premise under which Artificial Intelligence arises.
Microsoft Azure defines AI “as the ability of a computer system to imitate human cognitive functions, such as learning and problem solving.” To achieve this, systems and algorithms are developed that process and analyze large volumes of data, which allows them to “reason” or generate predictions.
How does artificial intelligence benefit business?
It is precisely the powerful ability to process and analyze information that makes it so valuable for businesses, which have seen benefits in many ways. According to an analysis carried out by HelloSafe, in Mexico companies have increased the use of Artificial Intelligence by 40%, making it the fifth country in Latin America that has had the greatest increase in its adoption.
And thanks to the fact that many companies have developed tools based on AI, but with simple and accessible uses, now businesses, employees and their clients can be in contact with this technology and obtain all the benefits after its implementation. .
These are some of the ways your business can use AI:
1) Customer service
To adequately respond to a large volume of requests from your clients, you can use AI tools that generate responses in real time, which are no longer generic and impersonal, and are now at a conversational and personalized level. . There are tools with which it is even possible to create a brand voice, so that any conversation you have with your customers through these platforms will resemble the language you usually use in the rest of your communication, thus improving the user experience.
2) Protection
Algorithms are capable of learning patterns and detecting anomalies that can affect your business. There are various types of solutions that can protect your financial well-being in terms of avoiding fraud such as chargebacks, as well as taking it to another level by detecting attacks that compromise your virtual security and responding to them or alerting earlier.
3) Improve decision making
If your business has large volumes of information, it can be complicated to process it manually, however, there are tools that allow you to achieve this in a matter of seconds and thus obtain relevant findings that will help you make better decisions.
As if that were not enough, the results that these tools can offer are usually very friendly and visual, which will contribute to having a clearer picture.
4) Sustainability
Due to the automation process, predictions or the advanced level of data processing, it is possible to contribute to caring for the environment. There are companies that use AI to measure and reduce their carbon footprint, better manage their resources and reduce waste.
5) Automation
Areas such as logistics, finance, inventory control, purchasing, production and others can benefit from the automation and prospecting capacity offered by Artificial Intelligence, which in addition to reducing errors, will help your team use their time more productively. and lower costs.
And just like these, there are other alternatives so you can implement this technology and take full advantage of its potential.
Companies with AI solutions for business
There are many companies that turn to AI to create solutions that help other businesses transform their processes, improve and optimize their results. Some of them are:
CreAI
Company that seeks to help scale and automate businesses using Artificial Intelligence. With more than 5 years of experience and presence in more than 5 countries in Latin America, they have developed solutions to, for example, manage credit portfolios for fintechs, create chatbots for customer service or prevent fraud in electronic commerce.
shift
With 16 years of experience behind them, this Chilean company helps companies, through Artificial Intelligence, manage their workforce; For this they have software to manage shifts or analyze KPIs.
teamcore
Currently, automation is a factor that helps businesses continue to grow, with this in mind, Teamcore turned to AI to create products that help to have 360 visibility of the company, and now, among other things, it is possible know the real-time status of the inventory to make the necessary adjustments.
Beeok
Climate change is a vital issue and Beeok is using this technology to help reduce the impact of companies. To do this, they developed a tool that allows them to manage the CO2 emissions of the company or the waste chain. In addition, with this monitoring it is possible to have the necessary data to ensure that they are complying with the existing regulations in this area.
Jasper I.A.
Personalization is increasingly important, however this is sometimes difficult due to the volume of interactions or lack of time. Companies like Jasper have created platforms that allow, among other things, to train chatbots whose responses are personalized but that, at the same time, have the voice of your brand.
Artificial Intelligence has multiple uses and benefits, although sometimes the costs can be high due to the advanced nature of the tools. Evaluate the needs of your company and, if required, implement this technology that will allow you to optimize and improve many areas.
Daniela Ramos Communicator and mother. With 10 years of experience, I have been able to tell stories related to business, personal finances, work culture, entrepreneurship and technology.