In 2021, TikTok had 655.9 million monthly active users.
A study of the platform reported that 73 percent of people who use it feel a deeper connection with brands.
EDEM takes this data into account to train people who want to grow their business, regardless of its size or line of business.
If you want to grow your business, TikTok can be a good tool and the School of Marketing (EDM) has a course for you: ‘TikTok for business’in which the user will learn to use this social network that has become one of the most used in the world.
This course begins on October 28 and will take place face-to-face for two weeks, where users will be able to learn to identify the virtues of this platform: why be in it to grow your business and how you can advertise in it.
TikTok is one of the most important among social network users. During the pandemic, it became highly relevant because it served as one more option for entertainment and sharing content with millions of users. In 2021, this platform had 655 million 900 thousand monthly active users.
Secondly, a platform study reported that 73 percent of people who use it feel a deeper connection with the brands they interact with on the social network. That’s why many brands are using TikTok as a tool to reach their target audience faster and closer.
This course is aimed at those who want to specialize in strategies of marketing on TikTok and for entrepreneurs who want to increase sales in their business.
The course syllabus covers the following:
- What is TikTok and how does it work?
- Understanding the TikTok Algorithm
- Comparison TikTok against other social networks
- How to create a company profile with a solid audience on this platform?
- Management and control of the interface
- How to create good content on this social network?
- Editing tools for content creation
- storytelling on TikTok
- Who is your content for? understand your audience
- Organic TikTok Metrics
- How to achieve monetization on TikTok
- TikTok AD Manager
- ad types
- collaborations with influencerspractical and successful cases
- Results measurement
Users who take this course will be able to be leaders in their digital strategy, they will create and lead creative teams to generate trending contentthey will master the algorithm for their posts to appear on For you Pagein addition to increasing the sales and profits of your business.
On the other hand, the user will be able to train those responsible for the creative content of his organization, will define an action plan for brand awarenessyou will be able to consolidate a strategy of social media to convey your messages in an original way and will reach your target audience.
At the end of the program, the user will receive a certificate of completion of the course endorsed by the School of Marketing (EDEM)which supports the recognition of the knowledge acquired.
The School of Marketing (EDEM) is a pioneering institution in training, diploma courses and management programs in Mexico. They have more than 15 years training people and belong to one of the largest companies in marketing largest in Latin America. If you want more information about the course, you can click on the following link.
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