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A dynamic with which it is intended to give a prize for a million pesos, has become the trigger that #RicardoSalinasfest is a trend in networks this Tuesday.
The #RicardoSalinasfest is an interesting exercise to understand how social networks operate today.
There is an important reference point that we cannot lose sight of today and it has to do with the way brands are talking.
The #RicardoSalinasfest It is a trend that has been imposed this Tuesday among the main social conversations within Twitter, because today the birthday of the owner of Azteca and other companies such as Elektra is celebrated.
The social conversation that revolves around this trend reveals a very important point and it is the cost of talking on social networks and how a hashtag has managed to consolidate itself among the main trends, thanks to a bag of one million pesos with which Salinas has decided award a single winner, as part of a dynamic that he devised for his birthday celebration.
#RicardoSalinasfest becomes a trend and this teaches us
Ricardo Salinas presented a few days ago the Baz Super App platform, where financial operations can be carried out, serves as a social network and allows the consumption of content.
Now the businessman has used this platform to establish a dynamic in which for his birthday he will give away a million pesos, only that certain indications have to be followed to be able to compete.
The call has promoted the aforementioned hashtag and with it a new dynamic to which influencers such as Vampipe have joined, after the businessman asked how to distribute the bag: in a single payment of 1 million pesos, in 10 payments of 100,000 pesos or in 100 payments of 10 thousand pesos.
The fact is today an interesting dynamic of how to make promotions on social networks and the most important thing in it, really how to achieve results that do not disappoint, on the contrary, that become success stories of how to communicate through social networks.
From this perspective, an element that we cannot lose sight of today has to do with the way in which the conversation is established today and from what elements it becomes crucial to motivate or join it.
10 out of $ 100,000 to make it feel prettier when they win.
– vampipe ⍨ (@vampipe) October 19, 2021
Dynamic millionaires in networks
Millionaires who make the decision to give fruitful gifts on social networks has led to the activation of all kinds of dynamics, one of them occurred when the Japanese Yusaku Maezawa promised to distribute 9 million dollars among his Twitter followers.
The idea of his gift was to activate a “social experiment” where he would analyze the impact of a quantity of this level in people’s lives. The dynamic that he used at the time asked them to answer questionnaires on how they would use this money in addition to those registered on Twitter and boost their ad by retweeting it.
Drive trends on Twitter
The idea of driving trends on Twitter is not only achieved with millionaire bags, there is the other cost of doing it and that is with a good social media marketing strategy.
The conversation through social networks has promoted work areas such as social media marketing, which has become an important battery of actions, which allow promoting trends, social conversation and increasingly daring actions, through which it is possible to consolidate a brand, product or campaign, by learning to narrate through these platforms, analyzing metrics or identifying weighty guidelines as occurs through understanding the consumer who acquires a unique activism in networks, where the same is launched for or against of a trend.
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