Volkswagen’s electric car sales in China are improving at a rapid rate. The arrival of the new members of the ID range. to the dealers is being decisive so that Volkswagen can reduce the important distance that separates it from its local rivals.
Volkswagen is carrying out a very important as well as an ambitious electric offensive in China. This Asian country is considered the first automobile market in the world for electric vehicles. In many of the gigantic cities that are scattered throughout the Chinese territory, the massification of the electric car is already a reality. That is why numerous car brands present there have decided to redouble their commitment to electric mobility.
In the specific case of Volkswagen, we find that the German manufacturer has placed all its hopes on its ID range. of electric vehicles. A bet that is beginning to pay off. Just take a look at the China electric car sales throughout the past month of July 2021. Volkswagen is closing the gap between it and its local rivals.
The ID range. Boosts Volkswagen’s Electric Car Sales in China
Along the July Volkswagen delivered a total of 5,800 electric cars of the ID range. in China. Only 3,000 copies were registered in June, so this is a very important difference. Deliveries have almost doubled. The launch of the Volkswagen ID.4 and the Volkswagen ID.6 has been decisive. In addition, the brand will soon enrich its Chinese range with the ID.3 to offer a more affordable compact to these SUVs.
Volkswagen set out close the year 2021 with between 80,000 and 100,000 ID electric cars. sold in China. An objective that with the passing of the weeks seems complicated due, mainly, to the shortage of microchips that has been affecting the activity in the production centers. The ID.4 and ID.6 sold in China are produced locally through two joint ventures owned by the Volkswagen Group. For example, the Volkswagen ID.6 X is manufactured together with SAIC, while the ID.6 Crozz is produced in collaboration with FAW.
Herbert Diess, CEO of the Volkswagen Group, recently stated that it is necessary to change the approach on how to sell electric cars in China to adapt to the characteristics of this gigantic market. And it is that China has its own peculiarities that, in other parts of the world, it has tried to replicate to achieve similar figures for electricity sales and market share.
Among the main Local rivals facing the Volkswagen Group include Nio and Xpeng.
They are two very important electric car brands that are determined to be leading players on a global level. That is why they have launched international expansion plans. Nio sold 7,931 electric vehicles in July, while Xpeng closed the seventh month with 8,040 units sold.