In 2021, Twitter posted revenue of $5 billion.
Twitter also reported 199 million monetizable active users per day.
It is expected that by 2023 the number of people using the platform could exceed 340 million.
Social networks live in constant updating due to the impotence they have in today’s world. It is the case of Twitter, which recently announced the launch of a new feature that will allow users to create tweets by mixing videos, photos, and gifs within the same post.
Although this year the social network of the little bird has been the center of many controversies and conversations of public opinion, the digital platform continues to be one of the favorites of users around the world.
That is why it is among the most famous social networks in the world, where according to data from your reportrecorded in the last fiscal period that its total worldwide income amounted to more than 5 billion US dollars, compared to 3.72 billion dollars the previous year.
In the same way, said report highlights that the number of users worldwide in 2021 of Twitter were 199 million active monetizable users per day, which represents an increase of 20 percent compared to 2020.
Mixed Media, the new Twitter feature
Users are still the favorite client of social networks, that’s why they announce new tools and features every day to keep them in those spaces.
Twitter, which is in full trial against the tycoon Elon Musk, does not care about this scenario and recently announced that now users will be able to improve their experience in the social network interface, since it has the new Mixed Media function, which allows you to create tweets mixing videos, photos and gifs within the same publication, an option that was not available until a few days ago and that will increase the possibilities of creating content on the platform.
The news was announced in an announcement published on its official blog, where it indicates that it is now available to all users of Android and iOS devices.
“That means you can include photos, gifs, and video (or two) all in the same tweet. Click on the photo icon (…)”, says the publication.
According to the specifications of the social network, with Mixed Media, users will be able to find a pop-up ad within their Twitter application on different devices.
Get ready to make your Tweets ✨even more✨ beautiful! 💙
Sometimes it takes more than 280 characters to express your personality, tell a story, or start a conversation. So starting today you can use photos, GIFs and videos in the same Tweet. 😎 pic.twitter.com/ENAMOOwnYN
– Twitter Mexico (@TwitterMexico) October 5, 2022
“We are testing a function that allows you to add various types of multimedia content to the same tweet,” they explain in the text.
For the platform, this change will benefit content creators as they will be able to find new ways to express your thoughts and emotions beyond the 280 characters available on the platform.
In this sense, the improvement for users is intended to enable them to publish and for more people to create content display carousels.
Before its announcement, the Mixed Media function has been well received by tweeters who responded in several publications dedicated to the social network.
At last! This is useful.
– Mila J. ☊ (@RVmila_25) October 5, 2022
Great 👏🏻👌🏻 pic.twitter.com/qrg6COOkgp
— Mendoza (@Alex_MendozaMX) October 5, 2022
– Fernando Villatoro (@villatoro1810) October 5, 2022
Excellent~ pic.twitter.com/SQY9ZtkaAe
— BLACKPINK MEXICO 🎃 (@BLACKPINKMXCO) October 5, 2022
Twitter is not the only social network that has announced changes to its platform this week, as Instagram recently shared about its new projects in ads on user accounts, which, as he explained, will now be augmented reality and will appear in stories and rereads, benefiting content creators.
And this is how the digital world has become a space that, if not renewed, dies because of the large number of platforms that exist today. That is why technology companies are looking for tools and functions that help people communicate more easily in these media.
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