At the beginning of this year microsoft announced that it had reached an agreement to acquire Activision Blizzard King with all its studies and licenses, but the agreement would not end until mid-2023. Before that, the agreement has to be approved by regulatory bodies in different regions of the world, such as Brazil.
The review process in Brazil began on May 20 and as part of the process, other companies in the video game industry were consulted, and a questionnaire was sent to them with questions about the industry and how it would be affected by the acquisition of Microsoft. to ABK, but the only one that gave a pessimistic answer was Sony.
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Although Sony responded that Call of Duty is a franchise without competition in the video game industry and Microsoft’s acquisition of ABK could cause gamers to decide to buy an Xbox instead of a PlayStation, the other companies gave more optimistic responses.
Ubisoft is one of the companies that said ABK doesn’t have unique games because they all compete for players’ time, as well as naming some direct competitors to Call of Duty like Battlefield, PUBG, Apex Legends and Rainbow Six. bandai namco gave a similar answer, saying that all games are unique but none are without competitors.
The most interesting response was RiotGamesWell, in addition to naming some direct competitors to Call of Duty, WOW and Candy Crush, the company believes that Microsoft will keep its word and let Activision Blizzard’s most important franchises continue to be multiplatform. In closing, Riot Games says that they do not expect any anti-competitive effects in the market after the acquisition.
Source: ResetEra.