The Wharton School of Business at the University of Pennsylvania announced Tuesday that its Aresty Institute for Executive Education will launch a certification program titled “Business in the Metaverse Economy”. The six-week course will be delivered online with a heavy dose of immersion.
Wharton, one of the world’s leading business schools, has partnered with consultancy Prysm Group to design the course, which will include more than 50 lectures from professors and industry representatives, as well as six case studies. Guest speakers will come from Adobe, Animoca Brands, R/GA, RLY Network, Second Life, The New York Times and The Wall Street Journal, among other organizations.
The program’s academic director, Professor Kevin Werbach, said in a statement:
“The metaverse is an important and vast phenomenon that is still poorly understood. We hope to equip business leaders, consultants, and entrepreneurs with an understanding of the imminent opportunities that the metaverse brings.”
The first cohort of students will begin on September 12 and must dedicate between 8 and 10 hours per week to their studies, at a cost of USD 4,500. The school will accept payment in cryptocurrency, as it did last year for its “Economics of Blockchain and Digital Assets” online course, which also ran for six weeks and cost $3,800. Wharton also runs the Stevens Center Blockchain Laboratory and offers a free introductory course on cryptocurrencies and blockchain on the Coursera website.
The University of Pennsylvania accepts crypto donations as well, with a minimum of $10,000. Wharton received a donation of $5 million in cryptocurrency in 2021, which it immediately turned into currency. The donation in Bitcoin (BTC) would be worth just under $2.5 million today.
According to Wharton, the metaverse will be a $13 trillion market with 5 billion users by 2030. Wharton claimed to be the first Ivy League school to offer a course on the metaverse.
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