- The metaverse of The Sandbox, plans to provide a new experience to its users focused on the world of sports combined with cryptocurrencies and non-fungible tokens.
- Through its partnership with NFTSTAR, The Sandbox will develop an integrated global sports metaverse platform.
- The experience will include avatars, fictional experiences, as well as the creation of a global sports arena that will expand into fully playable social hub experiences, including a stadium.
One of the topics that has been on everyone’s lips this year is the emergence, creation, and expansion of metaverses, virtual spaces popularized by Meta CEO Mark Zuckerberg after he announced the company’s name change. and where their next efforts would be directed.
Although there is no consensus on what the metaverse will look like in the coming years, there is an approach to direct it to a “shared virtual environment” where people can interact through personalized digital avatars. In that shared environment, it can be understood that there will not be a single metaverse; simply today there are already various options to enter that digital space.
One of the best known is the metaverse created by The Sandbox, firm focused on video games and the marketing of virtual plots. This firm wants to go further, so plans to provide a new experience to its users, but focused on the sports world and of course, combined with non-fungible cryptocurrencies and tokens.
The Sandbox launches into sports
Motivated by the global enthusiasm for the World Cup in Qatar, The Sandbox decided to make an alliance with NFTSTAR to develop an integrated global sports metaverse platform, focused on the billions of sports lovers, more specifically, fans who live the intensity of soccer, who also have an affinity for video games.
It is so Sandbox decided to start on the right foot, which is why the first members of said platform will be the Brazilian star Neymar Jr, the legend Luis Figo and the Tottenham star Son Heung-Min.
“NFTSTAR plans to continue to engage the global metaverse community with ongoing meetups and events, exclusive NFT airdrops, virtual sports arenas, and more. It also plans to achieve this through a partnership with Forj, a leading provider of brand experience in the web3 space. Forj is also a subsidiary of Animoca Brands”, indicated the firm in a release.
In this regard, the co-founder of NFTSTAR, Abe Ren, said that his company is delighted to have a progressive association with The Sandbox, as a means to promote its brand. It will also promote property and celebrity NFTs.
Ren also pointed out that the collaboration would allow both consortiums to increase and swell the sports community thanks to their joint work.
“We are excited to partner with the metaverse of The Sandbox as a way to promote our own brand, celebrities and proprietary NFTs. This collaboration allows us to collectively grow the community of sports, eSports and gaming enthusiasts.”.
For those interested in this new type of experience within the metaverse, the companies noted that what sports fans can find a complete experience that includes sports, not just games, NFT collectibles, social experiences and more, Leveraging the metaverse of The Sandbox, it provides creators and players with an intuitive and decentralized creative platform.
Therefore, it will be possible to develop 3D gaming experiences, as well as store, monetize and market their works.
In order to develop this new virtual space for sports enthusiasts, one of the first steps taken by NFTSTAR was to add to its ranks Smobler Studios, a studio in which it invests and one of the official and preferred builders of The Sandbox. .
Loretta Chen, co-founder of Smobler Studios noted that The experience will include avatars, fictional experiences, as well as the creation of a global sports arena that will expand into fully playable social hub experiences, including a soccer stadium.
For those of you unfamiliar with this firm, Smobler is a reputable sandboxer and investment studio that focuses on world development, brand marketing, IP creation, and metaverse development.
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