There are no shortcuts or magic formulas, it is a matter of attitude and will. We need entrepreneurs willing to face the challenges of the present to collaborate in the construction of a better future.
Economic and social development needs people with leadership, vision and sensitivity. Human values should never be lost sight of, since they are decisive in any business management worthy of recognition.
The remarkable thing is that, in the context of an era of unprecedented technological revolution like the current one, any individual is capable of developing the qualities of an entrepreneur. Digital platforms, artificial intelligence and automation open up great opportunities to transform paradigms and move towards new horizons hand in hand with creativity and human talent.
In a world in which more and better tools for entrepreneurship emerge every day (big data and the cloud as two examples), it will be soft skills that consolidate the new leaders of contemporary entrepreneurship.
It is necessary to dare to enter unknown environments and maintain the firmness of personal convictions, despite the natural uncertainty of starting a journey without a map, making the path by walking.
However, let us not go unnoticed that even the most reckless and courageous circus trapeze artist spends hours of disciplined preparation, before appearing before a packed audience to offer the main act of the Show on stage.
Publisher’s note: José Guillermo Fournier Ramos is a professor at the Anáhuac Mayab University. Vice President of Masters AC, a civil association that promotes effective communication and social leadership. He is also a communication and image consultant, an analyst and a doctoral student in Government. follow him on Twitter and in LinkedIn . The opinions expressed in this column belong exclusively to the author.