Soccer in Mexico is in its final phase: from today the semifinals will be played, and it is a very special occasion. It could be said that the stars lined up to set up two confrontations that may arouse the greatest passion among fans. On the one hand, the Superclásico between the two most popular and historic teams in the country, Chivas vs. America, and on the other, the Clásico Regio or Clásico del Norte with Tigres vs. Scratched.
Precisely today the Clásico Regio opens, and the return will be on Saturday at the BBVA stadium, home of the Rayados, while the Superclásico will be played on Thursday and Sunday. This is the basics, but I want to give you some facts about why these classic matches are so important.
classics by tradition
They aren’t called “classics” for nothing: the on-court matchups of these teams have a long history. Of the Superclásico teams, Chivas was founded in 1906 and has 12 Liga MX titles, while América emerged in 1916 and has 13 titles. As for the Clásico Regio, the Rayados have existed since 1945 and have won 5 league titles, just behind Tigres, which was founded in 1960 and has won 7 titles. The legacy of all these teams heightens the competition and heightens the excitement of their fans.
Undoubtedly, the audience is key for all teams. According to various surveys, Chivas and América are the teams with the most followers in Mexico: close to 40% of soccer fans in Mexico support one of these two teams. Matches between these teams attract millions of viewers looking to support their favorites, making the Superclásico one of the most watched sporting events in the country.
For their part, Rayados and Tigres also have a very passionate and loyal fan base, mainly in the state of Nuevo León, but also in other parts of Mexico and abroad. Matches between Rayados and Tigres also attract millions of viewers; The 2019 Clásico Regio alone drew an audience of more than 6 million in Mexico, according to Nielsen IBOPE México. This event is one of the most watched soccer matches in the country thanks to the excitement of the fans.
The impact on culture
However, the importance of these sporting events is not limited to a single area. According to Forbes México, each Superclásico generates around 100 million pesos in revenue from advertising, ticket sales, merchandising, and broadcast rights. they can become significant. In addition, the Superclásico also reflects the cultural and social contrast of the country. Chivas are known for their policy of only playing Mexican soccer players, which reinforces their identity as the “people’s team.” On the other hand, América, owned by the media company Grupo Televisa, is often represented as the elite team, and is known for signing high-level international players.
Like the Superclásico, the Clásico Regio also generates a significant impact in various areas. Ticket sales, advertising, merchandising and broadcast rights generate considerable profits, as the rivalry between the two teams also plays a role, which has existed for decades and has increased significantly in recent years, in part thanks to the finals. of the MX League. As an example, today that I am writing from Monterrey, I remember that the taxi driver yesterday told me that Rayados belongs to the Fifis and Tigres belongs to the town.
Like these matches, the atmosphere they generate has also become a classic. For this reason, I would like to end by leaving you with other “classics” that we will probably see in this final stretch towards the championship in Mexican soccer:
- The classic of watching the games with the family or with the family
- The now classic controversy over arbitration “aid”
- The big brands advertising, some more creatively than others, will surely also be a classic
- Faitelson vs. the world on Twitter
- The resale to everything that gives, a classic that does not fail
- The chaos caused by these games in the vicinity of the stadiums is also a classic
Anyway, since it seems that the planets were aligned for this to happen, let’s hope they don’t turn out badly and we can see a great show with the semifinals that have aroused the most passion in recent years.
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