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Through the Pokémon franchise, a tattoo artist implemented a very creative strategy with the intention of promoting her business.
The Pokémon franchise has managed to stay current after more than twenty-five years of existence.
The love of this tattoo artist for the franchise Pokemon which has led her to get an excellent reception from the fans: her strategy is based on a simple dynamic with pokeballs.
These objects work in the anime as capsules where the pokémon rest; however, for this creative entrepreneur, the inspiration for its use is based on the “Kinder eggs” either “Kinder surprise”. Despite calling herself an “amateur tattoo artist”, she has managed to gain the acceptance of her followers.
The value of the Pokémon franchise
Since its birth in the 90s, the pocket monster franchise has established itself as one of the most important in entertainment. Above all, its validity after more than twenty-five years of existence is valued.
Although the company has never suffered enough to fall into oblivion, it had a second wind after the launch of pokemon go in 2016. This was recognized as one of the mobile games that have marked a before and after in popular culture.
Currently, the license is very well positioned as a transmedia phenomenon, in addition to enjoying different collaborations with different brands of clothing, accessories, toys, video games, and, of course, cinema and television.
In a recent study, the Pokémon franchise has been singled out for Statista portal as the most valuable in the world of entertainment
Likewise, in its 27 years of existence of video games, has achieved sell the amount of 350 million units as of March 2022.
As if that were not enough, the anime of the franchise has more than 1,000 episodes of television seriesand not only that, but it continues to be broadcast.
For all this, pokemon is recognized as one of the world’s most valuable media franchises, with total revenue estimated at 105 billion dollars.
A tattoo artist known as Askaizan implemented a fun dynamic to drive engagement to their social media accounts.
This one, in the style of the “Kindergarten egg”, is based on choosing a pokeball with a surprise design inside and, according to the result, it will be the tattoo that will be executed.
But not only that, the price of a tattoo is 500 pesos, but what is charged is participation in the dynamic. On the other hand, if you don’t like the design, you can change it for an extra cost of 300 pesos until the Pokémon you like comes out.
This is the video where he explains his dynamics:
@askaizantattoo First time they hear my voice hahaha 🫣 #pokemontattoo #kawaiitattoo #pixelart #poketattoo #pokemongo #pokefan #cutetattoo #pokemoncommunity #pokemongocdmx #pokeball ♬ original sound – askaizantattoo
In addition to sharing your videos on TikTok, it shows the finished designs on instagramwhere he proves the importance of a creative strategy, accompanied by consistent and satisfactory work for his clients.
These are some of the videos showing the results:
@askaizantattoo #tyranitar #tyranitarpokemon #tyranitaraltart #tyranitartattoo #バンギラス #bangiras #smalltattoo #small tattoos #fullcolortattoo #colortattoo #pokemontattoo #pokemontiktok #pokemongo #Pokemon #pokemoncommunity #pokefan #pokemonfan #pokemonlegendsarceus #pokemoncards #pokemontcg ♬ love nwantinti (ah ah ah) – CKay
@askaizantattoo I still have this dynamic in my tattoo studio. Random Pokemon $500.00 I’ll do another one of random tattoo designs and memes in black ink for $300.00 or in color for $500.00 follow me on Instagram as @askaizantatattoo #gengar #gengargang #gengar0_o #gengarpokemonunited #gengartattoo #poketattoo #pokefan #pokemoncommunity #pokemonfan #pokecommunity #smalltattoo #cutetattoo #fullcolortattoo ♬ STAY – The Kid LAROI & Justin Bieber
@askaizantattoo Follow me on Instagram I will continue with this dynamic in my studio find me as @askaizantattoo #marowak #marowakalola #mawake #marowakraid #marowaksupremacy #marowakpokemon #ガラガラ #ガラガラすぎた #ガラガラ go #poketattoo #pokefan #pokemoncommunity #pokemonfan #pokemonlegendsarceus #pokemonsunandmoon #pokemonswordandshield ♬ Sunroof – Nicky Youre & dazy
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