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With more than 450 million registered users worldwide, Spotify is the platform for streaming market leading music
To this day, the streaming It is the scenario through which the music industry has been able to position itself in a context in which record sales continue to decline.
Last year in the United States, 43.5 million LP records were sold, an increase of more than 48 times compared to 2006.
Originally released in 1987, “Livin’ on a Prayer”, a song by the band Bon Jovi, achieved a new milestone now in the era of and Spotify and the streaminga moment that he shared on his social networks.
If we compare it with what happened at the beginning of the millennium, the music market today has changed radically, being the streaming the main method of consumption by music lovers and music lovers.
However, despite the advancement of digital music consumption, something that has been growing for a few years is the sale of records in physical format, with vinyl LPs being some of the most popular gadgets on the market.
According to information from the platform light uplast year, in the United States, 43.5 million LPs sold, representing an increase of more than 48 times compared to 2006when the return of vinyl began and, paradoxically, the year Spotify was born.
Now, that is not all, since, in the same way, taking Luminate information, LPs or vinyl accounted for 43 percent of album sales in the United States last year.
Undoubtedly, a fact that stands out if we consider that, currently, music in physical format is no longer the dominant one in the market, but now it is a more focused niche for collectors.
Today, it is streaming the stage where music is consumed daily; the clicksthe likes and the streams became the new “record sales”: the more clicks, likes Y streams get a song or a record, the more monetization you will have. We already saw it recently with the collaboration between Shakira and Bizarrap.
Now, it’s time to talk about one of the most representative songs of the ’80s, released, specifically, in 1987. We’re talking about “Livin’ on a Prayer”, an original song by the bada Bon Jovi, which , achieved a new milestone in the history of music, but now on the side of streaming and Spotify.
And it is that, according to what Bon Jovi himself shared through his social networks, “Livin’ on a Prayer” finally exceeded one billion reproductions on the Stockholm platform.
As of today, with 450 million active users, Spotify is the leading platform in the market, although, despite having gained new subscribers, the company recently announced that it registered a net loss of 166 million euros on its third financial quarter.
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