The shopping experience is a super important part for any brand, if it wants to have happy and satisfied customers. The Chinese e-commerce giant knows this, and to continue stomping on Mexican soil, Shein opens a new physical store.
As part of the initiative for consumers to learn more about the brand, Shein opens a new Pop Up Store. Therefore, in these temporary stores, you have the opportunity to touch, try on, see the quality of the clothes and products live and direct.
Shein in Mexico, now in Querétaro
Since 2022, the brand has opened this type of stores storms in cities like Monterrey, León, CDMXGuadalajara, and the last Cancun.
Now from June 1 to 4, from 11:00 a.m. to 6:00 p.m. in Boulevard Squarelocated at Boulevard Bernardo Quintana 4100, Querétaro 76160 Local PB-44, the new Shein physical store will be open.
You can find exclusive discounts for the hot saleplus the best of new collections and collaborations.
On the other hand, the brand invites you to be part of the program The Next Cycle, which seeks to give a second chance to all those clothes that otherwise could only be thrown away. So, he takes and donates the clothes that you would like to recycle, and you will receive a surprise for participating in the cause.
Lastly, this will not be the only time that Shein makes a physical store available to consumers; it is expected that they will visit more cities in the country throughout the year.
The strategy to stay in the mind of your customers
The popular brand not only sits waiting for customers to arrive, but also has an established strategy to connect with different generations of consumers. Today you see his name wherever you go on billboards, billboards, that is, 360 advertising. While on networks, the same thing happens.
An example of this was one of the last campaigns Shein x Tecate Emblem, which united music with fashion, and was widely accepted both at the event and in the echo on social networks. So much so, that even one of the three stages where the artists performed had the name of the brand: Shein.
Editorial Team The editorial team of EMPRENDEDOR.com, which for more than 27 years has worked to promote entrepreneurship.