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As of today, Ricardo Salinas Pliego has more than a million followers on Twitter, from where he has been positioning his personal brand.
For some time now, the term “government” went viral on social networks after the businessman Ricardo Salinas Pliego, owner of TV Azteca, began to use it, now being the highest reference for his new clothing line, such as he shared it through his social networks.
Social networks are, today, perhaps the most effective positioning device that brands can count on and, in this sense, the “Ricardo Salinas” brand is one of the ones that has benefited the most from the digital section.
On Twitter alone, the businessman has more than a million followers, a figure that is not insignificant if we consider that, in these times, the “likes“, the “followers“, the “clicks“, they dictate what is and is not in trend, and, without a doubt, one of the most constant trends in recent years falls on the name of Ricardo Salinas Pliego.
We must not forget that, after what happened in 2020 with the arrival of the pandemic, social networks and platforms such as Twitch, OnlyFans, among others, became authentic alternatives to generate significant monetary income. According to Crehanathe content creators and/or influencers They can be divided into four categories, depending on their reputation and the number of followers:
- The nanos influencers (1,000 to 10,000 followers) who earn advertising revenue from 10 to 100 dollars per post.
- the mics influencers (up to 100 thousand followers) who can earn between 100 and 500 dollars by post in their networks.
- The macros influencers (between 100 thousand and one million followers) who are capable of earning between 5,000 and 10,000 dollars per post.
- The mega influencers (more than a million followers) who charge between $1,500, $10,000, or even $50,000.
Based on what Crehana reports, we can say that Ricardo is a mega influencers and, to tell the truth, his numbers and his presence on social networks seem to speak for themselves.
Ricardo Salinas launches a clothing line and thus positions the brand “Gobiernícola”
Making use of his social networks, as usual, Ricardo Salinas has given a lot to talk about, from his constant lawsuits with other Internet users, to the announcement of various actions that the businessman has taken.
One of them has to do with a new clothing line that he announced a few hours ago, where he highlights the use of “Gobiernícola” as the brand in charge of various products.
According to what the businessman mentions in his post on Twitter, this clothing line will benefit animal shelters and sick youth.
Guess who is already going to have their clothing line to support animal shelters and sick youth????
Of the best quality, for sale in the best places in the country and online… stay tuned, there are still some more collaborations like the one @DrNetas and others… pic.twitter.com/zjl98J3Rbr
– Don Ricardo Salinas Pliego (@RicardoBSalinas) March 30, 2023
In short, despite the fact that he is a controversial personality and with whom one cannot agree with many of his points of view, Ricardo Salinas has known how to use social networks for the benefit of his own brand, gaining with his posts the sympathy of a large number of users who even call him “Uncle Richie”.
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