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On Twitter alone, Ricardo Salinas Pliego has a million followers.
According to the Forbes magazine ranking, Salinas Pliego is the third richest businessman in Mexico, with an estimated fortune of 12.4 million dollars.
On Twitter, there are currently just over 430 million users globally.
Through his Twitter account, Ricardo Salinas Pliego announced that he will hold a dinner for his birthday to which, he said, he will invite 12 or 15 followers from all his social networks.
Since the emergence of Facebook and Twitter, which could be classified as the two social networks that started the revolution, their growth has been unstoppable.
Test The latter is verified by We Are Social and Hootsuiteplatforms that, in their Digital 2022 report, reveal that, from the outset, the number of users connected to the Internet worldwide grew by 4 percent.
These data also They are designated by the International Telecommunications Union (ITU)which states that, at present, there are 4.9 billion Internet users around the world, who, of course, are attached to one (or some) of the social networks available on the market.
Almost 20 years after both Facebook (2004) and Twitter (2006) were founded, reality dictates that, in terms of social media, the situation has changed considerably and even these platforms ceased to be the most relevant for users, mainly young people.
In that context, a recent Pew Research Center survey of more than 1,000 adolescents between the ages of 13 and 17 in the United States announced that TikTok, Snapchat and YouTube are, today, the favorite networks of what we know as “Generation Z”.
And it is that, an essential part of social networks is brand positioning; today, brands are looking more towards the digital section in order to find a larger audience, either through influencers or strategies with which the community of Internet users can feel identified.
Ricardo Salinas announces that he will invite followers to his birthday
If we talk about good management of social networks, one of the most recognized characters is, without a doubt, the businessman Ricardo Salinas Pliego, the president of TV Azteca, who currently He has more than a million followers on what seems to be his favorite social network: Twitter.
On the other hand, we talk about one of the richest businessmen in Mexico, who, according to the ranking of Forbes magazine, it is located in the third positionbelow Carlos Slim and Germán Larrea Mota Velasco, with an estimated fortune of 12.4 billion dollars.
Now, it is known that Ricardo Salidas maintains a very active presence on social networks and it was on this stage that he announced that he would hold a dinner for his birthday and to which, as he mentioned in his tweet, he would invite 12 or 15 followers. from all your social networks: Twitter, Instagram, TikTok, Telegram and Facebook.
The dynamics to select the guests, he said, “I’ll think of it”; However, the post by the president of TV Azteca has generated a large number of interactions:
I am going to invite 12 (or 15 people) to dinner at my house to celebrate my birthday?
It will occur to me what to do to select them, I will invite some of each social network:
2 Instagram
4 Twitter
2 TikTok
2 Telegram
2FacebookHow do you see, who said me? pic.twitter.com/7uu7yrkkf3
– Don Ricardo Salinas Pliego (@RicardoBSalinas) September 28, 2022
You invite me and I put the ice, the coal, I grab the tongs to roast the meat and I tell jokes.
Mcallan 18, with that.
Nothing else when they see me half pulled, you put me on that helicopter and send me home with a selfie with you so that my old lady believes me.
– Carlos González P. (@CarlosG24595242) September 29, 2022
I do sign up. Just after 8 o’clock, I close the post.
– Doña Margara (@DMargaraFran) September 29, 2022
I go but I DO NOT AUTHORIZE you to take photos of me and upload them???
— Lychee? (@Laumuse17) September 28, 2022
In short, Ricardo Salinas Pliego has known how to manage his social networks extremely interestingly and even there are those who compare him to the South African tycoon Elon Musk in that regard.
Through his own platforms, the Mexican businessman has been able to position his personal brand to such an extent that, today, he is one of the “influencers” most followed of the network.