One of the great projects that Netflix has is being ruined by the streaming platform. We reveal the details of what happened.
The shared universe Netflix was setting up with his original romantic comedy movies is being ruined. While the streaming giant confirmed its intention to connect its Christmas movies, it also intends to extend this continuity to non-themed rom-coms. However, creating real intertextuality requires more than just vague references in the films.
The Netflix Christmas Cinematic Universe It currently consists of about fourteen romantic comedies, most of which refer to each other with little winks. It all started with an easter egg from a christmas prince (2017) in the christmas calendar (2018), but little by little it got out of control. The characters and places in the franchise a christmas prince they were confused with those of the saga of princess change (2018). One refers to another and, in addition, a character from a christmas prince physically appeared in Requetechange of princess (2021).
The nod to ‘Princess by surprise’ that has set off the alarms
Netflix’s newest romantic comedy, royal treatment (2022), although it is not a Christmas movie, it seems to have the intention of expanding this audiovisual universe. But he intends to do it in a somewhat unusual way. Izzy, the hairdresser Princess of Lavania, nonchalantly talks about the kingdom of Genovia. Genovia is the main kingdom of the saga surprise princess. This series is owned by Disney PlusNot from Netflix.
Although the reference is only a wink, that does not seem to be the objective of the streaming platform. In establishing its rom-com universe, Netflix has paid a lot of attention to the interconnections of the nobility, which it wouldn’t fit in with. royal treatment. However, since Genovia has nothing to do with all this racket, the ability of the American company to establish a shared universe of trust is beginning to be questioned.
Establishing a cinematic universe like this requires a lot of effort and it doesn’t seem like Netflix is up to the task. To a large extent, their romantic comedies are isolated from one another. Character choices or events don’t intersect with other titles like TV movies do. Marvel Studios or the universe of starwars. Most of the interrelationships of these films are based on brief references or easter eggs. There is no other approach. cameo in Requetechange of princess it is more confusing than encouraging. His contradiction reveals how misconfigured these films are.
Netflix needs to decide once and for all whether or not it’s going to commit to this shared universe of rom-coms. Or with any other universe, of course, like the one rumored with The Squid Game. It is risky to establish a continuity like this, but it is worth it. However, current references suggest that the streaming platform prefers that its viewers perceive original films as part of a universe because, somehow, universes are fashionable. And, despite this, they are reluctant to do it in the conditions that we deserve. a pity