- Index hide1 Argentina is one of the competitors in the World Cup match, which has attracted the most attention along with Mexico, due to pitched fights that they have staged.2 The gifts received by the participants of the Saudi national team are proof of the value of the nation brand behind the teams that are fighting for the victory in the World Cup.3 These types of rewards also remind us of the sports sponsorship market that has been successfully consolidated in the market.
Argentina is one of the competitors in the World Cup match, which has attracted the most attention along with Mexico, due to pitched fights that they have staged.
The gifts received by the participants of the Saudi national team are proof of the value of the nation brand behind the teams that are fighting for the victory in the World Cup.
These types of rewards also remind us of the sports sponsorship market that has been successfully consolidated in the market.
The anecdote of the millionaire gifts that the members of the saudi team This anecdote is an interesting reminder of how valuable it is for consumers today to take advantage of elements such as seasonality and massive sporting events, which continue to be one of the most important activations.
Faced with these scenarios, a very important aspect to take into account is highlighted, and that is that it warns us of communication in the market and the capacity that it has to be able to be transformed into creative elements that, as we will see, will go beyond gifts that call attention to the ostentatious, to a sports sponsorship market.
Millionaire gifts in Qatar
A Rolls-Royce Phantom It was the gift that each of the members of the Saudi Arabian team received, who won against Argentina at the start of the World Cup match that is being played in Qatar.
The award that they have received at the beginning of this fair reveals how important it has become for the market, especially one in which a very important communication challenge has been established in the market and it is the capacity that nation brands have in this sporting event.
Facing the match that the Green Falcons will have against Poland on November 26, the members of this team have been filled with all kinds of comments, such as those who warn that the level of gift they received for their victory is proportional to the performance they they have had as a team and the hard work they have played in the World Cup.
Saudi Arabia royalty gives Rolls Royce to football players for their win against Argentina.
The Green Falcons are being rewarded for their hardwork in their World Cup first group stage match. pic.twitter.com/0Zm3psbVOL
— President Eniola Daniel (@UnlimitedEniola) November 25, 2022
The celebration of the meeting in Qatar adds this Arab State to a list of 18 countries, in which a World Cup meeting of a total of 22 events has been held in which these countries have competed for international recognition, for their sports performance.
This action has become a very important challenge to take into account, especially at a time when brands have become a benchmark within the market, of how important communication in the market has become in consumption.
Given this, important tasks of great value have been carried out in the market, which have to do with the ability to take advantage of sport as a marketing scenario.
Having said this, very valuable standards have been established in the market, which are based on the communication achieved by the brands and leave a crucial element on the table, which is the interaction with the consumer.
Given these elements, a transcendental resource is evident and it is the ability of the market to communicate effectively with the consumer, at a time when creative elements emerge from this interaction that give life to industries such as sports sponsorships. .