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According to a survey, Mexicans tend to spend, on average, 368 dollars per capita (that is, seven thousand 200 pesos).
In 2021, according to INEGI, almost 100 million people used public transportation in Mexico.
Uber reported growth of up to 136 percent during the first quarter of 2022.
On the occasion of the arrival of Christmas, a microbus driver decided to “dress” his bus with all kinds of Christmas decorations and, as expected, the creativity of the driver has conquered the passengers and, of course, some Internet users on TikTok.
With the arrival of December, the so-called “Christmas spirit” appeared in various parts of the world, a quality that apparently only happens in this season of the year: good wishes, joy and a great atmosphere with all kinds of decorations, whether at home, work, etc.
Somehow, the December season is, without a doubt, the strongest of the year, not only in terms of expenses, but also in terms of emotion, because for some people it is about closing a cycle; finish a year, however difficult it may have been, and start the next one with the best vibes.
According to what the promotions page reports Picodi, Among the countries that generate the most expenses at these times are Chile, Mexico, Peru, Argentina and Brazil.he. Mexicans, in this sense, usually spend, on average, 368 dollars per capita (that is, seven thousand 200 pesos).
Of course, Christmas decorations are part of the main consumption habits of Mexicans in this season of the year and, in general, in almost all of Latin America.
Microbusero dresses his bus for Christmas and ingenuity surprises passengers
In Peru, to mention one example, the unit of a minibus has gone viral thanks to its interior decoration with Christmas motifs, which has caused surprise in the passage itself.
TikTok, as is customary, is the social network in charge of publicizing the inventiveness of the minibus, showing the Christmas spirit that we mentioned at the beginning of the note.
@alessmoya And with carols included ??? #fyp #Peru #Christmas #for you #peruvians #foryou
In various parts of Latin America, including Mexico, public transport is one of the most used, even though the different private transport platforms (Uber, DiDi, Cabify, etc.) have positioned themselves in the preference of users.
According to data from the National Institute of Statistics and Geography (INEGI) in 2021, Nearly 100 million people were transported using the public urban passenger transport system.
Now, with the arrival of Uber, DiDi and other platforms, the mobility of people has changed considerably, since we are talking about spaces that offer greater comfort and, in some cases, special treatment. Uber, during the first quarter of 2022, reported a growth of 136 percentgenerating revenues of up to 6 thousand 854 million dollars, according to what the company mentioned.
So, from this perspective, creativity is essential when it comes to gaining the acceptance or preference of users. A good strategy could be what was done by the Peruvian microbus driver, who decorated his unit with Christmas motifs in order to provide a better service to passengers.
Previously, the case of an Argentine driver who, as part of his strategy to gain customers, created a WhatsApp group to stay in contact with passengers, went viral.
attached evidence pic.twitter.com/QjkvtD3uEs
— ferxxo (@julyrossi20) August 7, 2022
In the end, what is clear is that public transport in large cities will continue to be of vital importance for people, which is why, given the growth of private vehicle apps, some initiatives have begun to be carried out in order to capture users.