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Nikias Molina specializes in technology and it had always been his dream to attend Apple’s WWDC, but a series of unfortunate events prevented him from doing so.
From an accident that left him injured to a failure in the plane where he would travel to the event, they prevented Nikias Molina from fulfilling his dream of being at Apple’s WWDC.
The WWDC is one of the biggest technology events in the world.
Merca2.0 contacted through Twitter with the influencer Nikias Molinato have all the details of the anecdote in which the mechanical failure of a airplanewhich can be attributed to the flight time that this type of aircraft has, prevented him from fulfilling his greatest dream as a technology specialist: going to the WWDC of Manzana.
In a post he published last June 5, Nikias Molina explained that he was deeply excited to be able to attend the event, which was unprecedented for him, considering how much he longed to be able to live an experience of Manzana close up.
In the same post, he explained as a thread the same day, that the plane in which he would travel to California, venue of the eventrecorded a failure that prevented him from traveling, so he assured that he would soon live the experience.
– Nikias Molina 🍋 (@NikiasMolina) June 5, 2022
The influencer and his qualities
the influencer Nikias Molina has become a personality like many others who have made the technological source a very important one, to be able to publicize products like Apple and events of the magnitude of the WWDC.
Like Molina’s anecdote, we can tell other stories like that of Kat Norton, who found another angle to the technological source by becoming popular for videos on TikTok where he shows how to master Excel with all kinds of hacks to get the most out of the calculation program and this has been enough to become tremendously popular.
From anecdotes to serious events
Seeing technology influencers appear at WWDC is part of an interesting trend in communication that brands in this industry are willing to achieve and do so without hesitationon the contrary, they become important communication guidelines, which today scale more and more due to the ability of consumers to respond to these types of stories.
There are great cases of entrepreneurship in this regard, such as xTaLenT, which has made YouTube, where it has more than a million subscribers. its means of greater interaction with a market passionate about gaming, building PCs and mastering new technologies to live experiences.
In social networks is where Nikias Molina made his terrible travel experience known.
Time to do events
Technological events are important communication guidelines for brands in this industry with the consumer, especially at a time when it becomes essential to interact strategically.
As expected, an element of great value in this exercise has to do with the way in which Apple makes WWDC a must and the pretext to start with presentation events for the rest of the year.thereby giving retail new product presentation dates and seasonal design in which it seems definitive to take advantage of the latest technology.
WWDC: the technological scenario to watch
The technological scenario has been established in major events such as the WWDCto trigger tremendously valuable activities in the market.
From this guideline there is a very important point to consider and it is the ability of brands to be able to start, at least in technology, promotions that start from theatrical-type events, which were innovated by Manzana and followed by the rest of the competitors, to become more and more daring in the market.