- The University Hospital of Torrevieja, Spain has insisted since last October that it is carrying out an active search for health professionals.
- In the absence of results with conventional strategies for attracting human resources, they have resorted to their personal social networks.
- As well as the spontaneous and informal language of Tik Tok and Instagram.
management ofhe Torrevieja University HospitalSpain insists since last October that it is carrying out an active search for health professionals, especially doctors for the Emergency Service.
In the absence of results with conventional strategies for attracting human resources, even more so if you can’t work with a checkbook or with the hiring in last instance of qualified doctors but without MIR as the private management did, the new emergency department has resorted to their personal social networks and the spontaneous and informal language of Tik Tok and Instagram.
The result is confusing. blondenursethat is the username of a Murcian health “influencer” with 350,000 followers, draws attention in one of her stories that “Emergency doctors are needed at the Torrevieja Hospital, if you are interested stay in the next story”.
Then comes the “tiktok” and a nurse and the new head of the Emergency Department from June 1 enter the scene in an office of the health center. Very smiling, they go on to present the conditions that Torrevieja can offer for emergency doctors.
“An idyllic place, with long contracts, interims that are worth it. They want to do a lot of things and learn a lot…”, points out the managing doctor. “We have the beach, the beer, everything next door. In a spectacular place to come. Whoever wants to come has the door open…”, adds the nurse with the best accent in Vega Baja. A short, direct, casual message of less than a minute.
The criticisms have been immediate:
“This shows the impotence of professionals and the total abandonment of Ximo Puig, which means that in a desperate act, professionals have to resort to their private social networks to make an appeal to hire doctors in the emergency room,” said popular deputy José Juan Zaplana.
“It is unfortunate the lack of foresight and the abandonment to which Puig has subjected our health workers and the embarrassing situation in which we are witnessing that in less than a year the sectarian policies of the Valencian left have caused us to end up placing professional search ads on social networks”.
Health of Spain clarifies that it did not know about the initiative
In this sense, this Friday, the management and the Ministry of Health have indicated that they have been made aware by the media “of this particular action carried out by two professionals from the center on their personal social networks.” And it clarifies that “It is not the official way of proceeding of the Ministry or this Management, who continue to develop extraordinary actions and measures for the provision, recruitment and active search for professionals, as we recently announced.
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