Tim Cook is not a CEO like any other. Under his command Apple has become the most valuable company in the world. But, it’s not all about numbers. Cook is also known for his closeness to Apple consumers. And it is that as a recent interview has revealed, he usually reads most of the emails from the work teams and of course from his clients.
In a recent interview conducted on the 70th anniversary of Financial Review, Cook shared his morning routine. And in this, consumer emails help you “The pulse of what customers feel.” He even stated that These exchanges have been instrumental in the evolution of various devices, such as the Apple Watch.
I can’t read them all, no. He wouldn’t admit to having done it. But I read an extraordinary number of them. It keeps me up to date on what customers are feeling, thinking and doing.
Know more: A youtuber sends an AirTag to Tim Cook and Apple answers him
Apple user stories come straight to Cook
As Cook states and as has been previously known, those who have been saved by the Apple Watch, do not hesitate to share their testimony as the CEO of the firm. Nevertheless, other very peculiar stories have also reached Cook’s computer. This year Stamma, the British Stuttering Association, got Apple to change the meaning of an emoji, thanks to a communication with Apple, which was evidently taken into account.
Also this year, Cook received a communication, a little more personal, that the request of a woman named Siri went viral, asking the company for a MacBook, in compensation for the constant jokes she receives about the name that Apple popularized in 2011.
Know more: Top 10 Steve Jobs Emails
The article Have you ever emailed Tim Cook? Because yes, you may read it was published first on iPadizate.