He writes a former CEO book about his stint at Nissan and how he ended up fleeing Japan.
It says that the company no longer has a real place in the auto industry.
He is a fugitive in Lebanon, but presumes innocence before indictment for tax fraud.
Writes the former CEO Carlos Ghosn the book “Broken Alliances” and calls Nissan “Boring and mediocre” after predicting a bad run for the brand he led.
The former manager currently resides in Lebanon, after escaping from Japan where he would have been arrested and charged for an alleged case of tax fraud.
Now he’s giving signals again, but exposing internal brand problems when he was a top executive in the auto industry. For example, the former CEO of Nissan and Renault details how he managed to create strong ties between Nissan and other automakers, until he formed the Renault-Nissan-Mitsubishi Alliance, in which he was president of all three brands.
However, it also reveals how numerous Nissan executives stepped down when, he says, he was unfairly singled out and his case became world news.
“Suddenly there was a hemorrhage of many expert executives: one of them is the head of Hyundai and the other is now the head of Jaguar Land-Rover. Many of them left because they did not want to participate in this masquerade of injustice ”.
“And now Nissan is back to what it was in 1909, unfortunately after 19 years of work, as the boring and mediocre car company that is going to be struggling to try to find its place in the auto industry.” writes in his book.
According to Ghosn, the Japanese company does not have a promising future, as it has fallen short in terms of partnerships with other brands for technical innovation in their launches.
The former manager concludes that, in his perspective, he went from being one of the most prominent brand representatives in recent years to being a socially persecuted person.
Carlos Ghosn was arrested in November 2018 for allegations of falsification of securities reports and of undervaluation of his remuneration.
However, although Nissan revealed that internal investigations found that the manager had indeed stolen money from the company to finance his luxurious lifestyle, Ghosn continues to defend his innocence as a fugitive.
To that end he wrote “Broken Alliances”, to narrate his version of how the Japanese government detained him before his trial, held him in jail and then under house arrest until he was finally granted one of many bail requests and managed to flee. to his native Lebanon.
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