These centers will give the company the opportunity to increase its storage capacity to 106,892 square meters, to increase inventories and avoid missing merchandise due to pressure on global logistics chains.
This increase in its storage capacity also opens the door for the convenience store chain to have a more agile response to its online sales and physical stores, according to the directive.
In this sense, the owner of the Coppel and Coppel Canada stores hopes that by 2027 they can receive more than 90,000 daily purchase orders. Until now, the logistics network is made up of more than 1,600 last-mile delivery routes, and 40,000 orders are delivered daily from the distribution centers.
The unification of processes has made it possible to increase the efficiency of deliveries by up to 72% between 2020 and 2021. In addition, it has achieved the creation of a robust delivery network made up of 409 first and half-mile routes, which have 809 primary fleet vehicle units, 1,853 secondary fleet and 193 delivery units for small items.
Maintain inventories
“The supply chain has been a problem,” acknowledges José Antonio Saracho, Coppel Group’s corporate director of systems, who explains that they have had to deal with global logistics for the import of goods such as electronics and gardening, which represent 30% of the products they sell.
Another solution that has given the company some air to overcome the onslaught of supply worldwide is its own brands of clothing and footwear, which are supplied through national suppliers, and which allows it to increase its inventories and avoid price increases. .
“The price has not been affected as much, there has been a shortage, but no increase in prices, and since we handle many of our own brands, the issue of prices has been handled well,” says Saracho. The company states that there are no significant increases in products for final buyers, without disclosing the percentage of the adjustments.
The group has also advanced the purchases of imported merchandise and, instead of doing it six months in advance, now it does so a year in advance, with the aim of maintaining the stock of most requested products, such as cell phones and electronics, while giving a boost to the national supply.
“We increased coverage on import issues and extended transfer times, as well as the calculation of purchases because manufacturing is also taking longer, so container contracts have been anticipated,” said Angélica Bojórquez.