Cannes Lions 2022 in numbers
For Cannes Lions 2022 A total of enrolled 25,464 pieces of 87 countries. The category Creative Effectiveness Lionswhich measures the measurable impact of creativity, had a dramatic increase from 83% in registrations with 258 entries from 30 countries. The category Titanium Lions it has also seen consecutive growth for four years, indicating that the industry remains committed to innovative work that drives the industry forward.
Despite the fact that there was a decrease in the number of pieces presented compared to previous editions, the Latin American countries as a whole showed growth. Brazilfor example, introduced 30% more cases. In addition, it was reported that the festival did not charge registration fees to the 400 pieces linked to Ukraine.
Speakers at Cannes Lions 2023
Every year, cannes lions It brings together the world’s best advertising, marketing and communication professionals, who present their work and participate in conferences and round tables to share their knowledge and experiences in the industry.
This year will be no exception, and renowned figures who promise to surprise us with their ideas and visions will be presented at the event. Between the speakers that you cannot miss, include:
michael johnson
Four-time Olympic Gold Medalist
michael johnson He is considered the best runner in the disciplines of 200 and 400 meters in the history of athletics. His legacy includes the achievement of being the first man to win both events in the same edition of the Olympic Games, as well as the feat of winning back-to-back gold medals in the 400 meters. In his career, he achieved a total of four Olympic gold medals and nine world championship gold medals.
After his retirement from athletics, Johnson transferred his philosophy of success to various companies, including MJP, a training center specialized in improving sports performance. Likewise, he has stood out as a motivational speaker and as a television commentator, performing in the latter role for the British network BBC.
In 2022, Johnson released an audio series titled “Defiance“, in which he undertook a personal journey through the history of protest in sport. In it, he reflected on his own actions, as well as the differences between today and the height of his sports career. In addition, he raised the question of whether he himself would kneel in protest during a competition today, as a way of expressing his position on issues of social justice.
will.i.am
Innovator, creator, futurist and artist
Will.i.am, renowned businessman and CEO of fyi.ai, a Web 3.0 artificial intelligence messaging platform, has an impressive track record of accomplishments. Prominent among them is his award-winning career as an artist, which includes nine Grammy Awardsa prize Emmy and a prize CLIOas well as the award distinction TIME 100 Impact And the prize Crystal granted by the World Economic Forum. In addition, he has received an honorary membership of the Institution of Engineers and Technologists (IET).
Arianna Huffington
Founder and CEO
Thrive Global
Arianna Huffington is a businesswoman and author of Greek-American origin, famous for being one of the founders of Huffington Post. In addition to her work in the media world, she has published numerous books over the past four decades and is known for her acumen as a columnist. Her success as her entrepreneur is remarkable, since after she Huffington Post was sold to AOL in 2011, his net worth stood at $100 million. Recently, he has founded Thrive Global, a consulting firm that focuses on science-backed solutions to improve well-being. This company is estimated to be worth $120 million.
Alexandra Cooper
content creator
Call Her Daddy / Spotify
Alex Cooper is the creator, host and executive producer of the podcast Call Her Daddy, which attracts millions of listeners per episode and is a huge success. In 2018, Alex pioneered the world of podcasts by creating a space where women were encouraged, empowered and encouraged to share their stories and truths without apology. Now, Alex is one of the most listened to female podcasters in the world, and she continues to break barriers by challenging stigmas and ending misogyny, while keeping her focus on mental health and personal empowerment. To the millions of young listeners who follow her podcast, Call Her Daddy it represents a new set of values and standards, with many of its quotes and phrases already being part of popular parlance.
Alex Lubar
Global President and COO
DDB Worldwide
Alex Lubar is the Global President and COO of DDB Worldwide, focused on growth and working on the global strategic plan of the company. Alex Lubar held various regional leadership roles during his time as President of McCann North America, most recently before joining DDB. Prior to leading McCann’s North America region, he was also the CEO of McCann London and President of McCann Worldgroup Asia Pacific. Additionally, he has had leadership roles at agencies like Gray and BBH.
Alex Lubar He was born and raised in London, and has extensive experience in the advertising industry.
Rory Shutterland
Vice president
ogilvy
Rory Shutterland began as a copywriter and creative director in 1988. He has been president of the IPAjury president in Cannes and has spoken in TED Global. He is the author of two books: “The Wiki Man” and “Alchemy, the surprising Power of Ideas which don’t make Sense“.
Marc Pritchard
Chief Brand Officer
P&G
Marc Pritchardas a leading brand builder and veteran of P&G For four decades, it champions the power of brands to be a force for growth by delivering better-performing products while contributing to good through community impact, equality and inclusion, and environmental sustainability.
As Director of Brand for P&G, Marc Pritchard has received numerous industry awards and has been listed in the Hall of Fame of the American Marketing Association.
Maria Grace Lotuffo
Founder and CCO
Madkind
Maria Grace Lotuffo graduated in Advertising and Graphic Design at the School of Visual Arts from New York. She began her professional career as a graphic designer for InStyle. She has fifteen years of experience in advertising and digital marketing, and is the founder and CEO of MADKIND, a creative agency in Ecuador. He has won five awards at the Cannes Lions Festivaleight in the Golden Condor Festival and one in the Eye of Iberoamerica.
Joe Gieselman
President
Expedia Brands, Expedia Group
Jon Gieselman leads brand, growth and technology marketing strategy across all consumer brands in the Expedia Group. With more than 30 years of experience, he has built award-winning marketing teams in consumer products, retail, media and technology. From December 2019 to May 2021, Gieselman was director of ExpediaGroup.
Before joining ExpediaGroupwas VP of Marketing for Services at Apple, Inc.. Jon Gieselman is a graduate of boston college and earned an MBA from St. John Fisher College. He was included in the hall of fameto of the American Advertising Federation in 2009 and has won 28 awards cannes lions.
These are just some of the speakers who will be present at Cannes Lions 2023. The event promises to be a unique opportunity to learn from the best professionals in the industry, discover the latest trends and share experiences with other professionals from around the world.
If you are interested in attending, do not miss the opportunity to purchase your tickets and live the experience of Cannes Lions 2023. See you on the French Riviera!