Everything that is learned during childhood is usually maintained throughout adulthood. With this principle, Benavides Pharmacies announced a strategic alliance with KidZania to promote health education. The objective is to motivate interest among the little ones about their own well-being.
In the first instance, KidZania emerged in 1999 as a space that is described as a city created tailored to children. The concept seeks to combine education with entertainment and the idea is to promote learning and interaction through role-playing games. To date it has several branches throughout the national territory.
What does the union of Farmacias Benavides with KidZania consist of?
With this in mind, KidZania announced a strategic alliance with Benavides Pharmacies. The objective is to promote the importance of having healthy habits and prevent diseases among children.
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In this way, now inside the branches of KidZania There is an interactive module Benavides Pharmacies. The idea is to offer activities designed to teach fundamental concepts about the importance of adopting good habits, enjoying a healthy life and making decisions for well-being.
With this presence we seek to reach the youngest and thus encourage a focus on personal and collective care from an early age.
“With the participation of Farmacias Benavides in KidZania we seek to create a playful and educational space where children not only have maximum fun, but also absorb valuable information that will guide them to make decisions about their health and well-being throughout their lives” said Michele Ingravallo, General Director of Farmacias Benavides.
Benefits of interactive education
Interactive education is ideal for promoting the comprehensive development of children because it allows them to acquire new skills and knowledge for life. Participating in these types of activities gives them the opportunity to explore the world in a different way, and by involving all their senses, knowledge retention is reinforced exponentially.
Prioritizing education from the beginning is essential to ensure well-being. During childhood is when the bases of children's brain structure are determined. The tools and skills generated in this stage of life will build the foundation of their childhood, adolescence and adulthood.
What are the most common diseases among children?
- Common cold.
- Flu.
- Earache.
- Bronchitis.
According to Morbidity Yearbook in MexicoDuring 2020, the most common diseases among children between one and four years of age were acute respiratory infections, intestinal infections, urinary tract infection and conjunctivitis.
While among children aged 5 to 9 years they were acute respiratory infections, intestinal infections, urinary tract infections and acute otitis media.
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On the other hand, it cannot be ignored that Mexico is currently facing a crisis due to obesity. The problem is so big that it not only affects the adult population but also children.
Through health education and interactive activities that promote mobility, both overweight and obesity among children can be combated.
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