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‘Harry Potter and the Deathly Hallows 2’ It is currently the highest grossing film in the saga with a collection of 1.340 million dollars.
The seven books have sold more than 500 million copies worldwide, translated into more than 80 languages, and sold about $7.7 billion.
Today, according to information from CNBC, the franchise of ‘Harry Potter’ It is valued at $25 billion.
HBO Max will seek to replicate the success of ‘The Last of Us’series based on a video game, but now with Hogwarts Legacya title that brings the story of Harry Potter to a broad niche of consumers that, by the way, grows year after year.
The Harry Potter franchise continues to reap success and, since February 10, with ‘Hogwarts Legacy’ it was once again in conversation and exciting the millions of fans of the saga, all thanks to a video game that comes as an action RPG with which the brand will surely resurface.
Despite the fact that more than 20 years have passed since the saga premiered, to this day, Harry Potter and the Deathly Hallows 2 is the highest grossing film in the saga with a collection of 1,340 million dollarsthis according to information published by Box Office Mojo.
As if this were not enough, and even when book sales do not represent her main income, the author JK Rowling is one of the best paid. His seven books have sold more than 500 million copies worldwide, translated into more than 80 languages, and sold over $7.7 billion..
That said, it’s no surprise that the success of ‘Harry Potter’ continues to expand and try to reach new generations. Let us remember that, at present, the first fans of Harry Potter are 30 years old (or a little more) and, nevertheless, they continue faithful to the saga and, above all, to each of its characters, which is why that, in matters of marketingwe are talking about one of the most powerful films, because today, the franchise is valued at 25 billion dollars, according to CNBC.
As with ‘The Last of Us’, HBO Max is preparing a ‘Hogwarts Legacy’ series
‘The Last of Us’ is a video game that was launched in 2013 and 10 years later it hit the HBO Max screen as a series that is currently causing a stir not only among fans of the video game, but also also in those who have not even played it.
Now, derived from the success of this series, HBO Max seems to be thinking of replicating the strategy, now, with ‘Hogwarts Legacy’, which, in just two weeks generated $850 million worldwide, selling more than 12 million units worldwide to date. As if this were not enough, the figures are expected to be even higher, since on April 4, Hogwarts Legacy will make its debut on consoles of the previous generation, that is, on PS4 and Xbox One.
The news, although it has not been confirmed by Warner, was announced through the podcast Giant Freakin Robotwhich also revealed that the series would be in an early stage of development.
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