In a stunning turnaround for the gaming landscape, one that surely no one expected, Microsoft has bought Activision Blizzard for nearly $70 billion. However, it seems that if it had depended on Bobby Kotick, this would not have been the case, since according to reports from Bloomberg, Activision Blizzard CEO did not want to sell the company to Microsoft.
According to the leak, Microsoft wanted to take advantage of the current negative situation in Activision to acquire the company, but Kotick did not want to sell initially, even trying to get a company that offered more for the purchase than Microsoft. However, pressure from the board of directors and the continuous observation of the company, which has captured all eyes in recent months, led him to have to accept the offer.
Crash Bandicoot and Spyro are now owned by Microsoft
Although Bobby Kotick will remain CEO of the company for the next few months, until this acquisition is consolidated, new information states that the manager will leave the company at the same time.
Activision Blizzard CEO did not want to sell the company to Microsoft, according to a leak
As for the rest, there’s still a lot we don’t know about this deal, such as what will be the fate of Call of Duty, the company’s most popular IP, before which we still don’t know if it will become totally exclusive to Xbox, partially exclusive, or cross-platform. The latest title of the same, Call of Duty: Vanguard, has reaped lower sales than expected within the saga.