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Statista data shows that in 2022 Charli d’Amelio ceased to be the most followed content creator on TikTok worldwide.
With more than 154 million followers, Senegalese Khabane Lame is the most followed tiktoker.
It is estimated that by 2024 the number of active monthly users will be above five million.
via TikTok a young mexican woman shared the comments she has received for the simple fact of being mexicanand it is that living outside your country always leaves anecdotes worth telling.
TikTok has managed to attract the attention of different brands and influencers due to its growth in Mexico. In fact, one of the most famous youtubers in the country is also a successful tiktoker, we are talking about Kimberly Loaizawho has 58 million followers.
“You speak like Mía Colucci and like those from Acapulco Shore”, “Oh, I love the Narcos series”, “Mexicans are everywhere”, among other phrases, are some of the comments that Andy Molina has receiveda Mexican who lives in Madrid, Spain.
Andy Molina’s TikTok video has reached 1.9 million views.
@andymolinag Hahahahaha I just laugh #for you #fy #Spain ♬ original sound – Andy Molina
After posting this video, Andy Molina began to be flooded with comments from Mexicans who shared phrases they have been told when they are in another country: “In Ireland they asked me if it was true that we ride donkeys, and I said yes, we are assigned one at birth”, “Once they asked me why I had blonde hair if I was Mexican”, “You speak like Teresa, the one from the novel”. Data from the Mexican government show that in 2020 a total of 61,194 Mexicans were registered in Spain, with an average age of 35 years, the majority coming from Mexico City, the State of Mexico, Jalisco and Nuevo León.
TikTok, it’s owned by Chinese technology company ByteDance, this social network in just two years managed to be part of the social networks with the most active users, while in 2021 it registered a turnover of 4,500 million dollars. Of course, the ranking of social networks with the most active users is headed by Facebook, with approximately 2.960 million users, according to Statista data.
But TikTok is not only growing in users, but it is also positioning itself day by day in the advertising market. How much do brands pay to advertise? Many millions, only in 2021 the company charged 1.4 million dollars for setting up an advertising campaign on the home page, of course it also depends on the season in which the campaign is being set up, because for Christmas TikTok uploaded its price at 1.8 million dollars, this according to data from Bloomberg.
TikTok has not stopped growing overwhelmingly in recent years, in fact it has managed to connect perfectly with audiences and is getting a high attention time. Each user spends 96 minutes on TikTokthree times as long as Twitter and twice as long as Facebook.