Although it may seem like a joke, the truth is that it is not. Xiaomi has registered by surprise the brands MeUI and POCKO, all without prior notice and probably a clear purpose to avoid certain counterfeits.
He has also discovered it Mukul sharma, who through his Twitter has published several screenshots where he can see the new registration carried out by Xiaomi of these curious brands that undoubtedly remind us of MIUI and POCO.
MeUI and POCKO, which are these two new Xiaomi brands
At the moment there is no official clarification from Xiaomi. However, everything indicates that it is the alternative registration to the MIUI and POCO brands, in order to prevent other manufacturers from using it for their own benefit.
In addition, with it Xiaomi could be looking to avoid counterfeits that using a name very similar to their own products (POCKO and MeUI) they try to pass as the originals to potential buyers or users (POCO and MIUI).
Of which there is no doubt is that it is a most peculiar record. Recall that previously we have seen the company register trademarks such as “Xiaomi Travel” or “Lei Jun”, referring to a more real and own product.