According to the most current figures of the German platform MySugarDaddy , the Latin American public is one of the regions that has shown the greatest expansion in recent years. And this is the case of Mexico, which is the country of the subcontinent that has the most active users in this application, which already has more than half a million participants. MySugarDaddy data points out that 25% are men, that is “Sugar Daddies” and 75% are women, “Sugar Babies”. Most of the adults who apply are located in the metropolitan areas of Mexico City and Guadalajara.
What is a “Sugar Daddy” or a “Sugar Mommy”?
This expression can be literally translated as “sweet daddy” or “sweet mommy.” In this form of coexistence in which the usually elderly person (man or woman), offers money or gifts to another person in exchange for company, affection, although this does not imply or commit an open exchange for sexual favors.
The nature and terms of this relationship are also defined from the beginning, which gives clarity to those involved, so that the exclusivity between them can be defined to determine the mutual benefits, all based on communication and each one has what what are you looking for.
Are the “Sugar” a trend or is it here to stay?
“For example, in Germany, mainly, and in other European countries, we have had users for more than 10 years and many of them have been active since then (specifically Sugar Daddies). Although a lot has to do with education and the mentality of the different cultures, we have noticed that each time these issues of having a Sugar Daddy or a Baby are more commented, and we must see it as a lifestyle, not as something negative”, said Philip Cappelletti, Co-Founder and CEO of the platform points out that this novelty in Latin America is giving visibility to this form of relationship.
It is not uncommon today to see so-called “influencers” and public figures speak openly that they have a relationship “Sugar Dating”that is to say, that they have a Daddy or a Baby, possibly before this was very discreet and now it is somewhat more exposed.
Although much has to do with education and the mentality of different cultures, we have noticed that these issues of having a Sugar Daddy or a Baby are more and more commented on.
“Something we have noticed in Latin America is that many people tend to associate this lifestyle with negative issues, however, the couple is the one who establishes the agreements of their relationship from the beginning. And as in many other applications to find dates or couples, we have seen users who have found love through our platform”, adds Cappelletti.
The Americas and their many
babies
The platform indicates that the nations where there are more Sugar Babies registered in Latin America are: Peru, Colombia and Chile, to continue with Mexico and Argentina. On the other hand, the countries where there are more Sugar Daddies are: Mexico, Argentina and Chile.
In this case, the highest concentration of users is found in the largest metropolises in the region, such as: Mexico City, Buenos Aires, Santiago de Chile, Bogotá and Lima. “It is likely that these results have to do directly with the economic level of each country as well as their opportunities,” said the CEO.