That Xiaomi’s family of home appliance products is a huge success in China is no secret. In fact, more than two years have passed since Donovan Sung, former Xiaomi business director, leave in the air the possible launch of a washer-dryer launched in the Global market given the success it was reaping in China, but we heard nothing more about it.
But now, thanks to an interview conducted by our colleagues from Xataka to Borja Gómez, Country Manager of Xiaomi Iberia, we have been able to know that Xiaomi appliances will arrive in Spain in the near future, marking the year 2022 as a possible key date for this.
When will we see Xiaomi appliances in Spain and what will they be?
As we say, Borja Gómez confirmed this information to our colleagues at Xataka, making it clear that this year is still too early to be able to launch this type of product in Spain but that, As of next year 2022, we will begin to see this type of device in our market.
Just two months ago, Xiaomi’s position on this issue was very clear: guarantee the quality of service they offer to Xiaomi consumers. In fact, the Asian firm itself provided us with an official response in this regard that we leave you below:
Each innovation that has reached the Spanish market has had the support of consumers and Mi Fans and the support of our partners. For this reason, there are many products that we value bringing to Spain. But everything takes time. For us, above all, it is to guarantee the quality of the service we offer to consumers, as well as their experience as users of Xiaomi devices. In this sense, the decision to launch new devices must always be accompanied by the security of the expansion of our distribution channel and the optimization of our aftersales services to guarantee a quality service throughout the entire process.
Well, apparently Xiaomi has been making great efforts in recent months to expand its distribution channel and optimize its aftersales services., so the launch of household appliances that we already see in China today will begin to arrive from next year 2022.
At first, Borja Gómez did not confirm or mention any specific type of product And, taking into account the wide variety that the company has in this segment, it is difficult to intuit which devices may be that we end up enjoying in the short term in our country.
An important point that we must bear in mind is that Xiaomi does not manufacture household appliances. The household appliances family that it offers in China are manufactured by two major brands with which it collaborates: Smartmi and Mijia (also known as Xiaomi Smart Life). Therefore, Xiaomi is in charge of distributing these products, but their manufacture depends on third parties with whom it must reach agreements for their subsequent sale.
In short, Xiaomi can offer an immense variety of household appliances, but not all of them will be able to reach Spain. Recently, the company has launched in China some products such as washing machines or refrigerators that are distributed through its Youpin crowdfunding platform something that, once they arrived in Spain, they would be sold through Xiaomi’s own distribution channels in our country.