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Instagram marketing spend skyrocketed in 2021.
Marketers flock to Instagram because of its large global user base that spans multi-generational audiences.
An entrepreneur revealed how she lost her venture due to an advertising error in instagramUnfortunately, his years of work was completely lost as his account where he made his sales was deleted and despite the fact that he says he only had around 2 thousand followers, he worked hard to get them.
Social networks today
instagram is the most popular social networking platform used by specialists in marketingaccording to Statista, almost 80 percent of professionals in this industry have integrated the photo and video sharing application into their marketing campaigns. marketing digital in 2021. In fact, investment in marketing from instagram It skyrocketed in 2021, and given the platform’s huge impact and online reach, it’s no surprise that other businesses are also leveraging the app for marketing purposes, bolstering their skills.instagram is one of the most popular social networking apps around the world, the photo and video platform has revolutionized the way people interact online. Since its launch in 2010, it has become a vital tool for companies, influencers and the users.
According to the report published by Zenith Media, advertising investment in North America stood at over 297 thousand 500 million dollars in 2021 and is expected to exceed 332 billion in 2022. On the other hand, in the Middle East and North In Africa, the expenditure planned for that year does not exceed 10 billion.
User loses business due to advertising error on Instagram
A user named @gamugt shared on her TikTok account how she lost her three-year-old business due to an advertising error, so that other users do not go through the same situation.
The user commented on her frustration at completely losing her business in a matter of a few hours, and this happened because she decided that she would promote her venture in the stories of instagramhe thinks that his mistake was to try it four times, in addition to mentioning the name of the brands of the original bags, since he is dedicated to selling luxury brand handbags that are not original such as CoachLouis Vuitton, Gucci among others.
Due to her situation, the girl recommended not to name the names of the brands and only leave the product visible so that there is no problem since recognized brands are licensed.
Given this, several Internet users pointed out that they have also gone through similar situations.
@Danielita A:”They closed an account for the same reason about 5 years ago, I also named a brand of cell phone case, they closed it for me”.
@Your_partner: “I almost burst into tears because the same thing happened to me half a year ago. I know what you feel. But she keeps fighting and be consistent, you can get her back, I did it”.
@Jessie Fernandez: “Very sorry! IG and FB are media. Invest in an e-commerceDo email marketing, manage databases of your clients”.
@gamugt I lost my entrepreneurship 😔 we will have to start from scratch again 😞 but there is nothing impossible, I have faith in that and I know that God never leaves us alone in the midst of storms ❤️ 🩹 #entrepreneurship #for you #fyp #sad #lostwork #viral #fypageシ ♬ Get You The Moon – Kina
@gamugt Response to @Karelcats DON’T MAKE THIS MISTAKE ❌ I hope it works for you 🥺 #tips #entrepreneurship #viral #for you #fypageシ ♬ Cafe music, corporate VP, comfortable(1277239) – zukisuzuki
It is evident that social networks are the main means to promote everything, however, their guidelines must be followed properly so that there is no problem, since the platforms usually eliminate the account or content of users who seem “suspicious” or have been reported, in TikTok This type of situation also often happens.
@fabriblacuttI’m very sad :/ ♬ Only Love Can Hurt Like This (Slowed Down Version) – Paloma Faith
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