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In 2022, the Mexican Grand Prix generated an economic benefit of more than 15,536,705,000 pesos.
According to a study, the brand value of Sergio “Checo” Pérez is 33 million dollars.
A video on TikTok shows how much a fan of the Mexican driver Sergio “Checo” Pérez spent to see him in a Formula 1 race.
At this point, it is no longer a secret that social networks are a great tool for users, especially when it comes to communicating or even interacting with other people from different latitudes.
Based on this premise, one of the most relevant platforms today is TikTok, which adds just over 1.7 billion monthly users globally and is, in short, the social network of the moment, even since the arrival of the pandemic.
On the other hand, it was recently revealed that TikTok was the most downloaded application in Mexicosurpassing platforms such as Facebook, WhatsApp, among many others.
Besides, in 2022, it was also the mobile app that received the most downloads from both iOS and Android userswhich shows that, in terms of popularity, the Chinese social network continues to grow and increase its own audience.
This is not all, well, one of the greatest attractions of the ByteDance platform is the influence it has, above all, with young people, who are the ones who use the short video platform the most, either for entertainment or as an engine for search.
That is why, to this day, in a context in which the concept of “going viral” is already part of everyday language, TikTok is part of a large number of conversations in the digital landscape.
This was spent by a fan of “Checo” Pérez for a Formula 1 race
Undoubtedly, in 2022, one of the most viral names on social networks was that of “Checo” Pérez, who, according to a study carried out by the platform zoomphhas a brand value of 33 million dollars. In addition, the pilot generated more than 400 posts on social networks, achieving greater participation with 60.7 million.
Now, it is clear that, beyond Formula 1, the “Checo” is one of the most representative characters for Mexicans, who, on many occasions, carry out all kinds of activities that allow them to pay for their products or to see it in action, either in Mexico or in other latitudes.
This is what happens with a young man on TikTok, who, through a video posted on his social network, shared what the experience of a Formula 1 race in Abu Dhabi is like, watching “Checo” Pérez.
According to what the tiktoker points out, the trip to the United Arab Emirates from Mexico had an “approximate” cost of 1,300 dollars (about 25,500 Mexican pesos); a round trip with a stopover in Madrid, according to what he describes.
On the other hand, The young man reports that renting an Airbnb cost him 3,500 pesos for two nights (from the airport to the lodging, he took a truck that cost him 120 Mexican pesos). The two-day ticket for the Abu Dhabi Grand Prix assures that he cost him 7,000 Mexican pesos and already inside the circuit he paid 400 pesos for an ice cream.
@yorchaguilar13 My experience at the Abu Dhabi Grand Prix????#F1 #abudhabigp #AbuDhabi #checoperez
Undoubtedly, social networks function as that link where users reveal a little more about their daily lives, which is why these platforms are constantly updated in order to offer different experiences to Internet users.
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